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Strategic Marketing Lead

3 months ago

London, United Kingdom BMS Performance Full time

Position Overview: We are seeking a skilled and innovative Marketing Manager to spearhead strategic marketing efforts for a prominent organization. This role is pivotal in enhancing brand visibility, engaging customers, and driving revenue growth through creative marketing approaches.

About the Company: Our client is a distinguished leader in the sector, renowned for their proficiency in orchestrating high-level conferences and events. They emphasize knowledge sharing and networking, providing a platform for professionals to connect and exchange valuable insights. Being part of this organization means embracing a culture that prioritizes innovation, teamwork, and a positive work environment.

Key Responsibilities:

  • Formulate and execute comprehensive marketing strategies aligned with business goals.
  • Lead and mentor a team of marketing experts, cultivating a collaborative and high-achieving atmosphere.
  • Oversee the implementation of multi-channel marketing campaigns, including digital, social media, email, and content marketing.
  • Conduct thorough market research and analysis to uncover trends, opportunities, and target demographics.
  • Enhance brand recognition and customer interaction through inventive marketing initiatives.
  • Evaluate and analyze campaign performance, offering actionable insights and recommendations for improvement.
  • Collaborate with cross-functional teams, including sales, product development, and creative departments, to synchronize marketing efforts and achieve results.
  • Manage marketing budgets effectively to maximize return on investment.
  • Stay informed on industry trends and best practices to maintain the company’s competitive edge in marketing innovation.

Requirements:

  • Demonstrated experience as a Marketing Manager or in a comparable role.
  • Strong strategic acumen with the ability to devise and implement effective marketing strategies.
  • Experience in conference marketing is essential.
  • Proficiency in various digital marketing channels and tools.
  • Exceptional analytical skills with the capability to convert data into actionable strategies.

Compensation and Benefits:

  • Competitive salary ranging from £35,000 to £40,000.
  • Opportunity for profit sharing based on organizational performance.

Location: This Marketing Manager position is based in Central London.

BMS Performance has established strong relationships with leading companies, enabling us to connect you with the right opportunities that match your skill set and provide guidance for your next career move.