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CRM and Loyalty Programme Manager
2 months ago
We are seeking a skilled CRM and Loyalty Programme Manager to join our team at Inspiring Interns & Graduates. As a key member of our marketing team, you will be responsible for analyzing loyalty card data, generating actionable insights, and managing campaigns to increase membership, sales, and revenue from members.
The ideal candidate will have a minimum of four years' experience working client-side in a CRM or loyalty analytics role, with a strong working knowledge of marketing/CRM principles and techniques. Experience with Klaviyo is also essential.
About the RoleAs a CRM and Loyalty Programme Manager, you will be responsible for:
- Managing and analyzing large volumes of data across multiple channels (e-commerce, in-store, and mobile) and categories, including product, customer, and transaction.
- Running reports and post-campaign analysis for CRM and loyalty campaigns, developing key insights, and highlighting opportunities to grow loyalty card membership, increase sales, and boost customer loyalty and engagement.
- Using customer segmentation techniques to build value segments and generate recommendations for unlocking value.
- Generating ideas, recommendations, and action plans for marketing campaigns based on actionable data insights.
- Managing the implementation of campaigns to maximize revenue derived from loyalty card members.
As a valued member of our team, you will enjoy a competitive salary, a 35% staff discount on all our products, and opportunities for accelerated progression thanks to our rapid growth and commitment to valuing and rewarding passion and excellence.
We are a dynamic and fast-growing company, passionate about vaping, and we offer a great working environment with a strong focus on innovation and customer satisfaction.