Lead Account Executive, Technology

4 weeks ago


London, Greater London, United Kingdom Burson EMEA Full time

Senior Account Executive, Technology – Burson EMEA

ABOUT BURSON EMEA
Burson EMEA stands as a premier communications agency dedicated to enhancing client value through strategic reputation management. Our specialized teams leverage cutting-edge technologies and innovative creative solutions to empower brands and businesses in transforming their reputations into competitive advantages. As part of WPP (NYSE: WPP), the creative transformation company, we are committed to excellence.

OUR TEAM
This position presents a unique opportunity to grow under the mentorship of industry leaders while gaining invaluable experience with high-profile international brands. Our diverse team of over 25 professionals excels in delivering integrated communications strategies, encompassing corporate, B2B, and consumer outreach, alongside digital and social media, influencer relations, content marketing, and public affairs. We possess a deep understanding of technology ecosystems and audience dynamics, recognizing the influence of key stakeholders.

Passion for technology is vital for this role, as you will engage with some of the world's foremost technology brands. We believe in the transformative power of technology to enhance human experiences and performance as we navigate a new era of intelligence. Whether dealing with advanced enterprise software or the latest consumer gadgets, it is essential to convey human-centric narratives as we advance in an age defined by AI innovations.

ROLE & RESPONSIBILITIES
The team is seeking a Senior Account Executive to collaborate with leading global technology brands. This role encompasses media relations, network coordination, and account management aimed primarily at B2B audiences. Key responsibilities include:

  • Managing daily media interactions, cultivating strong media relationships, and addressing both proactive and reactive media inquiries.
  • Creating press materials, including press releases, blogs, Q&As, and briefing documents, with meticulous attention to detail.
  • Overseeing junior client relationships, fostering a robust rapport with primary contacts.
  • Compiling coverage and activity reports for clients.
  • Coordinating press briefings, conferences, and similar events for clients.
  • Participating in internal brainstorming sessions and contributing innovative ideas.
  • Staying informed about relevant industry news to understand trends, competitive landscapes, and their implications for clients.

DESIRED ATTRIBUTES
We are looking for candidates who demonstrate:

  • A proactive and positive approach to identifying opportunities that add value to clients and teams.
  • The ability to take ownership of tasks, working independently while supporting the broader team in advancing projects.
  • A genuine enthusiasm for technology and an understanding of its future impact on society and business.
  • Strong storytelling skills, with a knack for crafting compelling pitches that resonate with business, trade, and national media.
  • Excellent organizational skills and the capability to manage relationships with international Burson offices effectively.
  • A keen eye for detail and strong time management skills.

OUR LONDON OFFICE
Burson EMEA employs a talented workforce, and our offices are designed to foster collaboration and creativity. We provide a vibrant work environment that encourages interaction and innovation.

DIVERSITY, EQUITY & INCLUSION
At Burson EMEA, we view diversity, equity, and inclusion as essential components of our strategic vision. A diverse workforce is critical for inspiring innovative ideas, facilitating meaningful dialogue, and creating impactful experiences that drive creativity and success.

APPLICATION SUBMISSION STATEMENT
For further information regarding our recruitment process and how we handle personal data, please refer to our Recruitment Privacy Policy.

KEY BURSON BENEFITS

  • 25 days of annual leave, increasing with tenure.
  • Your birthday off.
  • Flexible public holidays for personal significance.
  • Group life assurance scheme.
  • Discounted holiday travel and dental insurance.
  • Access to wellness apps and health plans.
  • Matched pension contributions.
  • Interest-free season ticket loans.
  • Comprehensive private medical care.
  • Cycle to work scheme.
  • Enhanced parental leave policies.
  • Career break options after service milestones.

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