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Digital Marketing Manager
2 months ago
We are seeking a highly skilled Digital Marketing Manager to join our team at Appello Careline Limited. As a key member of our marketing department, you will be responsible for developing and executing strategies to generate qualified leads and drive sales growth for our products and services within the housing and care sectors.
Key Responsibilities:
- Develop and execute digital marketing campaigns across multiple channels, including website, paid advertising, account-based marketing, and other digital channels.
- Manage and optimize marketing channels to ensure maximum impact and lead generation.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Analyze campaign performance and provide data-driven insights to inform future marketing strategies.
- Stay up-to-date with industry trends and best practices in digital marketing.
Requirements:
- 3-5 years of experience in digital marketing and demand generation, preferably in the B2B marketing or a related industry.
- Proven track record of success in managing and optimizing marketing campaigns across multiple channels.
- Strong understanding of HubSpot, website management and optimization skills, experience with paid advertising platforms (e.g., Google Ads, LinkedIn Ads), and solid understanding of marketing automation and analytics tools.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work with a leading provider of careline services.
- Collaborative and dynamic work environment.
- Professional development and growth opportunities.