Digital Communications Officer
7 months ago
Fixed Term 6 months
We have an exciting opportunity to join our Communications Team.
You will play a key role in our work by delivering internal and external communications.
Using your creative skills, you will help grow our digital presence and produce first class content for our social media platforms helping to promote the work of our Trust and our Head to Toe Charity.
You’ll be an expert digital communicator, who is able to translate complex information into clear messages and know how to turn the experiences of our staff, patients, service-users and carers into compelling stories.You will help co-ordinate events, surveys and briefings, and be ready to work with our partners on a number of major projects including the Cambridge Children’s Hospital.
- The post holder will contribute to the successful delivery of the Trust’s social media plans, creating and sharing content across Facebook, Twitter and Instagram and working with colleagues in the Communications team to deliver integrated communications campaigns, as well as actively protecting the reputation of the organisation.
- With support from the Communications and Engagement Manager, help to build the Trust’s reputation through proactive media relations, development of compelling case studies, stakeholder engagement and high-quality communications, ensuring a consistent and co-ordinated approach to all communications activity.
- Grow CPFT’s digital presence, by developing engaging written, video and graphic content, growing the Trust’s digital presence, and reviewing existing channels to identify opportunities for greater engagement.
- To support the management and administration of communication channels including dealing with enquiries from the communications inbox, press enquiries and website content editing, training and administration.
Cambridgeshire & Peterborough NHS Foundation Trust is a health & social care organisation dedicated to providing high quality care with compassion to improve the health & wellbeing of the people we care for, as well as supporting & empowering them to lead a fulfilling life.
Our clinical teams deliver many NHS services not only via inpatient and primary care setting but also with the community. These services include Children, Adult & Older Peoples mental & physical health, Forensic & Specialist mental health, Learning Disabilities, Primary Care & Liaison psychiatry, Substance misuse, Social care, Research & Development.
Please refer to the attached job description and person specification for full details of responsibilities
- Contribute to the on-going development of the CPFT website and effective management of SEO and online presence.
- Maintain and grow social media accounts, developing proactive and engaging content management plans.
- Evaluate the success of digital campaigns and channels on a regular basis reporting to the Communications team.
- Source, research and plan creative written and video content to enhance engagement.
- Identify and capture case studies to promote the Trust and engage key stakeholders and donors.
- Monitor, evaluate and report on media coverage.
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