Marketing Specialist

13 hours ago


Thame, United Kingdom The Curve Group Full time

Our client, a leading manufacturer of industrial engines requires an experienced digital marketing professional to join their thriving engines division.

Initially you will be part of a project team to launch a global portal, taking administrative, creative and content responsibility whilst coordinating with technical members of staff and sales network to write posts, create presentations, and produce digitalvideos for uploading. The Specialist will also be responsible for a range of digital and communication marketing and strategic coordination functions.

What you will be doing:

- Manage multiple campaigns in line with the overall business unit marketing strategies
- Build and maintain the delivery of local marketing campaigns particularly for the French, Italian, Spanish, Benelux, UK and Scandinavia markets
- Data management - monitor marketing data and ensuring date is in compliance with GDPR.
- Agency coordination in building and maintaining media and subscriber database to send digital communications.
- Write engaging content for various areas of the website including internal pages, latest news and case studies.
- Coordinate with technical members of staff and sales network to write posts for the website and portal. Coordinate digital video production including the content planning, editing and promoting.
- Manage regional social media content and monitor their analytics.
- Create a content plan suitable for the target audiences.
- Assist in design workflows with the Marketing Manager through Adobe programmes such as InDesign, Photoshop, and Illustrator.
- Measure and analyse both website and event generated data.
- Previous B2B marketing experience within an industrial manufacturing (or similar) industry.
- Degree (or equivalent) in a Marketing, Business or Communications discipline would be desirable.
- Previous experience with SEO and PPC campaigns.
- Solid knowledge of marketing principles.
- Strong IT systems skills including the use of Adobe software (Photoshop and InDesign).
- Self-motivated and able to work to high standards and tight deadlines. planning ability. Creative and adaptive problem-solving skills.
- Be able to implement good change management strategies.
- Excellent administrative/organisational skills.

This is a hybrid role splitting your time between remote & office working. The office is located in Thame, Oxfordshire.



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