Marketing Executive

2 weeks ago


London, United Kingdom Lineup Systems Ltd Full time

**Detailed Role Description**

As part of our marketing team, you will work with the Director of Global Marketing and external marketing agencies in the collaboration and execution of various marketing programs. This is an opportunity to work for a fast-paced, global organization where your contributions will have an immediate impact.

**Responsibilities**
- Responsibility for the planning and activation of marketing communications across all channels (digital and events)
- Day-to-day ownership of the CRM system, including campaign management, ensuring data integrity, and consistent reporting
- Managing social media pages by posting updates and responding to comments and messages
- Communicating with clients, customers, external agencies, and internal teams to ensure marketing activity is aligned with business requirements
- Creating compelling sales presentations
- Using website analytics to ascertain the relative effectiveness of ongoing campaigns and understand the way users interact with content
- Submitting ideas for marketing programs designed to enhance and grow the company’s brand and nurture leads
- Develop compelling briefing documents for all marketing activity to maximize the output from agency contracts.
- Planning and attending industry events, conferences, and trade shows

**Ideal Profile**
- Minimum of three years of commercial marketing experience in a B2B environment (ideally Saas)
- Knowledge and understanding of search engine optimization and digital marketing metrics
- Experience working with CRM systems, preferably HubSpot
- Proven experience of project management within marketing to ensure on time and high quality delivery
- Excellent attention to detail
- Flexibility and willingness to learn new skills
- Problem-solving and creative-thinking skills
- Proven time management and prioritization abilities
- Knowledge of analytics software and the ability to draw recommendations from data insights
- Knowledge of the media industry would be preferred.
- European language(s) advantageous
- Ability to work under pressure

**Salary range**
- £30-35k dependent upon experience

If you are interested in this role, kindly submit your CV and cover letter detailing how you meet the requirements of the job description.

**About Lineup**

Lineup Systems is the leading provider of next-generation advertising sales technology to the world’s major media brands, which include News Corp., The New York Times, Telegraph Media Group, Time Out, Sky News Arabia, Gannett, McClatchy & Hearst. Our flagship product, Adpoint, provides media businesses with a single multi-channel solution for every aspect of the advertising sales process, from lead generation with CRM to multi-channel booking and billing. Our latest product, Amplio, offers leading subscription and audience monetization software for media companies. Our products advanced functionality is best in market and delivers revenue maximization for our clients throughout the sales process, resulting in significant advertising ROI uplift and business efficiencies across their operations.

**Job Types**: Full-time, Permanent

**Salary**: £30,000.00-£35,000.00 per year

**Benefits**:

- Company pension
- Work from home

Schedule:

- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- Commercial marketing (preferred)
- CRM systems (preferred)

Work authorisation:

- United Kingdom (required)

Willingness to travel:

- 25% (preferred)

Work Location: Hybrid remote in London

Application deadline: 12/05/2023
Reference ID: ME01
Expected start date: 03/07/2023


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