Marketing Executive
2 weeks ago
Job Description Partner & Alliances Marketing Director
SaaS
Hybrid - London
Play a key role in helping develop indirect growth globally for this fast growing SaaS business.
Responsibilities:
Create and implement partner and channel marketing strategies, using your expertise to drive brand awareness, create a distinctive offering and influence pipeline growth.
Continually evaluate the partner programme for scale, working closely with sales teams to build effective enablement marketing programmes.
Work in tandem with field marketing leadership to deliver regional campaigns that drive new customer acquisition, whilst also collaborating with key stakeholders across the business to ensure an integrated approach.
Track and measure all partner initiatives with defined metrics and KPIs.
Background:
Track record of delivering effective channel/partner/alliances strategies, within a B2B technology business. Ideally, your experience will have been gained in a rapid growth environment.
Deep understanding of enablement, ABM and programme marketing across regions.
You'll clearly appreciate partner/alliance sale cycles and associated demand generation requirements.
An ability to work at both a strategic and tactical level is key.
Contact: Melvin Day
mday@marketingmoves.com
c£120K + bonus
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