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Programmatic Lead Specialist

4 months ago

Leeds, United Kingdom Jaywing Full time

Hours
Full-time

Location
Leeds
Hybrid working
Department
Media Science

Salary
Competitive
Depending on experience

The Programmatic Lead Specialist role is a pivotal leadership role in Jaywing. Reporting into the Media Director, this role and will work in partnership with leaders across the business. The role requires an ability to deliver holistic paid media strategies that build fame and drive fortune for our clients - and deliver them. It also requires in-depth knowledge of programmatic media as the lead will own this proposition and the partners we work with.

**The successful Programmatic Lead Specialist will be responsible for**:
**Strategy**
- Drive innovation and the development of the Jaywing programmatic offering
- Devise paid media strategies alongside internal teams and oversee the delivery of these strategies across all clients, whist playing a key role in leading the strategies for our critical clients
- Collaborate and support multi-discipline solutions to ensure our offer is integrated for clients
- Partner closely with Creative and Strategy teams to ensure we're providing creative programmatic solutions and execution

**Delivery**
- Build and advise clients on their programmatic activity in the mix of their paid media and overall marketing strategy
- Work with existing agency teams and accounts to drive growth via their usage of paid media
- Support day-to-day campaign operations ensuring clients receive a high level of service and quality work
- Ensure clear value reporting to clients

**New Business and Client Growth**
- Work with New Business and client teams on new opportunities, leading in pitches
- Acquire and transition new accounts into Jaywing
- Work with existing client teams to identify opportunities to grow accounts
- Provide proactive solutions and ideas for client teams to with their accounts
- Create case study material that demonstrates our expertise

**Leadership and Management**
- Provide strong mentorship and inspiration for the team and clients
- Work with the team to help them progress in their role, whist being involved in PDPs and regular informal reviews to ensure you're able to lead with transparency
- Celebrate success and individuals within the team
- Deliver constructive feedback to achieve positive outcomes

**Additional Responsibilities**
- Promote and adhere to Jaywing's culture and values
- To undergo relevant training and development required by the business
- To work with colleagues in other areas of Jaywing to develop their understanding of paid media
- Supporting the development of new services at Jaywing

**The successful Programmatic Lead Specialist will be able to demonstrate**:
**Essential**
- Forged a successful career in paid media and digital marketing, whether agency, client or media owner
- Extensive experience in programmatic marketing and working with partners across numerous platforms.
- Familiar with wider performance channels to support integrated sales and opportunities and powering paid strategies within the context of the role of the paid channels, including Organic Search, PR & Organic Social, Content Strategy, UX & CRO

**Desirable**
- Agency side experience
- Knowledge and experience of offline media
- Knowledge of measurement and attribution

**What's on offer?**
Sound appealing? Then you could be the one we're looking for to join our vibrant, supportive team. You will also enjoy plenty of support from the whole team; including creatives, developers, strategists, data scientists and media performance specialists.

**Additionally, the successful Programmatic Lead Specialist will receive**:

- Competitive salary
- Flexible 35-hour working week
- 25 days holiday (plus bank holidays) - up to an extra 5 days after each year of service
- Generous pension scheme
- Enhanced maternity and paternity pay
- Healthcare and life assurance plans
- Employee Assistance Programmes
- Hybrid working - work in either our Leeds or Sheffield offices

**Interested in this role?**
**No recruitment agencies please.