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Regional Marketing Specialist
4 weeks ago
My client is a leading B2B manufacturing business based in Birmingham, who looking for a German Speaking Marketing Specialist to join their established marketing team.
You will be responsible for developing and implementing effective regional marketing campaigns, these strategies will support the regional development and will have a key focus on brand awareness and lead generation.
Key Responsibilities:
- Communicating with the General Manager and Marketing manager to create Marketing strategies.
- Identifying marketing opportunities to drive brand awareness, and generate valuable leads that will aid the delivery of sales targets.
- Develop the annual marketing strategy for your region, via liaising with the Regional General Manager and the UK Marketing Director.
- Ensuring all communications for marketing segmentation strategies are tailored to relevant regions, to ensure the maximum engagement and interest.
- Continuous market audits (micro and macro), and implementing any necessary changes.
- Involvement with managing the UK Marketing budget.
- Planning and executing events.
- Monthly reporting on key metrics and KPI's, within the agreed marketing plan.
- Be fluent in German (written and verbal).
- Have experience in a similar B2B Marketing role.
- Have experience in delivering full marketing campaigns, with knowledge of product marketing.
- Have the ability to work with technical products (a knowledge of engineering or manufacturing would be ideal).
- Excellent team player - able to work with stakeholders across the business.
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