Product Propositions Lead
6 months ago
Want to do the best work of your life? Make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make company a truly exciting and inclusive place to work.
The Product Propositions Controller is responsible for developing and executing the strategy of advertising propositions, and ensuring they are managed through from ideation to market. They will have clear responsibility on working within company, with company and with external stakeholders to maintain position as leader in Advanced Advertising.
What you'll do:
Lead development of new advertising products and propositions through a deep understanding of the needs of the advertising market.
Work with teams across to develop new advertising innovations around consumer products.
Track existing proposition performance, identifying, developing and executing ideas for proposition simplification and improvement to drive revenue growth.
Work with Marketing Team to ensure quality external communication around key product launches and developments in line with broader marketing plan.
What you'll bring:
Excellent commercial understanding of the Advertising landscape.
Demonstrable experience of developing new concepts and bringing them to market.
Highly organised, with strong project management skills.
Extensive experience in creating external sales collateral, writing copy and building sales presentations.
Strong analytical, technical, and research skills, and the demonstrated ability to build stories from technology & data.
Knowledge of media, ad technology, and traditional vs. advanced advertising tools.
Work Location: In person
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