Head of Demand Generation

3 weeks ago

Remote, United Kingdom Gravity Sketch Full time

**Recent Activity**:

- Just closed an $33m Series A round led by Accel and GV, with some exciting angels joining such as Tony Fadell (inventor of the iPod and iPhone), Will Smith (Dreamers VC), Kevin Durant and Rich Kleiman (Thirty Five Ventures), Soleio (famed as the “Like button” designer) and Paul Robson (Adobe’s Head of International)
- We have 4x our revenue and 5x our user base in the last year
- ~1.5 million app downloads (most of which was in the last 18 months)

**Our Team & Culture**

We’re a lean but ambitious team of ~85 spread across the globe (UK, Europe & North America). We may be geographically spread out, but we’re tied by our mission to radically change how teams communicate ideas spatially and expressively from anywhere.

Our focus is on output and getting the work done, not counting the hours you work. We appreciate that everyone has their own optimum setup, and so provide flexibility in terms of when and where you get work done.

**Impact, ownership and being part of our team on a mission** are at the heart of our culture. We encourage everyone to experiment, bring new ideas to the table, and challenge one another in order to arrive at the best solutions for our users. Trust is another fundamental, which is echoed through autonomy of our work. We rely on each other to be resourceful, make decisions quickly, give honest feedback, ask for help, or do whatever needs to be done in order to make a positive impact on the team, users, or business.

We are all learning as we build this business and find that with each new addition to the team our ambition grows. We look for teammates that wish to grow with us on the journey; we value individuals with a curiosity to learn and eagerness to take initiative, following through on the work we initiate. Innovation day takes place every month, creating space to focus on an innovative passion project (something that would be cool for users).

We work hard, and know how to have fun too; with company trips, socials, sports, gaming sessions and more. We welcome you to share your hobbies with the team so we can all try something new

**Requirements**:
The Head of Demand Marketing is an essential leader in the Gravity Sketch marketing team.

A player, coach and experienced marketing leader, you will employ research, creativity, and collaboration to develop growth and account based strategies to increase acquisition and grow pipeline. Experienced in developing new go to market motions while guiding diverse cross-functional teams and counterparts, you will leverage this strength to successfully develop agile marketing plans to fuel growth at Gravity Sketch.

In this role you will define and deliver our demand generation campaigns and account based programs across marketing and partner closely with Sales, Customer Success, Operations, and Product to achieve targets. You will play an essential role in defining a marketing roadmap, setting targets, and resourcing in support of efficient growth and account based marketing program execution. You’ll maintain accountability for the efficacy of strategy and programs on a financial and execution basis, analyzing and reporting on impact.

**Responsibilities**
- Align with Revenue teams on goals and strategy to create and convert demand for Gravity Sketch through campaigns, events, sales plays, and account based marketing programs
- Deliver high-touch account based experiences that delight and engage prospects and customers while growing product adoption in our target accounts
- Partner closely with Product and Content marketing to define and deliver go to market programs that drive adoption of Gravity Sketch with our target audiences
- Communicate and maintain accountability and visibility for demand marketing performance and delivery on shared revenue goals

**Requirements**:

- Considerable experience leading growth, demand generation, or account based marketing in a SaaS company
- Strong forecasting and budget management skills with high attention to detail
- Ability and desire to own tactical program delivery and strategy development
- Excellent communication skills, including reading, writing, and speaking to internal and external audiences
- Ability to lead in a cross-functional environment to deliver results and collaborate comfortably at all levels of the organization
- Salesforce, Marketing Automation, and analytical acumen

**Benefits**
- Uncapped holidays: Startup world is busy, we encourage taking time off to recharge and rest.
- Flexible working: w_e appreciate that everyone has their optimum setup and things to work around in life. We would support remote and hybrid working as well as varying hours._
- £50/ month personal wellbeing budget
- Private healthcare
- £1,000 personal budget per year for professional development. _You will learn a lot here but there may be more want or need. With this budget, we aim to support you in your career growth._
- Team lunch Wednesdays: _out together in pe

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