Product Marketing Executive

6 months ago

Swinton, United Kingdom Zellis Full time

**About the role**:
***
- Looking for an exciting, new opportunity in product marketing? Want to develop and grow quickly with the support of an experienced marketing team? If you love the idea of spending your days trying to get into the minds of our customers - understanding what they think and feel - then we want to hear from you
- As our product marketing executive, it’s your research and ideas that will feed directly into product development, and of course how we walk and talk in our marketing materials.
- You’ll be working closely with our tight-knit marketing team (including but not limited to) our digital-guru Karis, our data-whizz Stuart, and our content-extraordinaire Hannah. Plus, you’ll report to our Head of Product Marketing, Molly. She can’t wait to take someone under her wing and teach them everything she knows (which is a lot) about product marketing.
- You’ll also work extremely closely with our product and sales teams, which means you’ll have to effectively manage your time, be super approachable and meet your deadlines without a sweat. You’ll be swapping from project to project and team to team, so if you enjoy every day being different then this is a role for you. Moorepay is a growing business with ambitious plans, and that means marketing budget to play with. You’ll have freedom to unleash your creative flair as you see fit, and with the resources to back you up. Of course, we’ll also support your professional development - with lots of courses available in-house and the opportunity for external training too.- This role is a full time, 12 month fixed-term contract working on a hybrid basis in our Swinton office ideally 1 -2 days.**Key responsibilities**

Researching, positioning and messaging- Gather competitor research across commercials, product and market segments.
- Defining clear value propositions and core product messaging across all product lines, speaking to personas, market segments and verticals.
- Understanding, articulating and creating value-based content that speaks to core personas.
- Working closely with internal teams to create valuable products and content that meets customer needs.
- Sales enablement- Creation of sales materials that help sales sell
- Creation of case studies and gather customer testimonials
- Lead generation- Managing the delivery of monthly product led webinars.
- Managing monthly product updates to customers and prospects.
- Monitoring and reporting on performance and engagement, using campaign results to evaluate ROI, optimise campaigns and formulate future plans.
- Go-to-market- Being a key player in the internal product launches.
- Working closely with digital teams to ensure product updates and launches are reflected in the digital space.
- Participating in the launch of new services and products, involving several different departments and communications to customers.

**Skills & experience**:
***
- Quick to learn
- Excellent communicator
- Great at building relationships
- Superb written skills and creative flair
- Great time management skills, ability to work to tight deadlines and keep your cool
- A genuine interest in product marketing, speaking to customers, learning the market and software development
- What you might have, but it’s not required:
- Previous B2B marketing experience
- Experience of working alongside target driven sales teams
- Design skills desirable (Adobe photoshop and InDesign).

**Benefits & culture**:
***

Part of the Zellis Group, Moorepay is a team of over 500 friendly professionals across four offices in Swinton (Manchester), Sheffield, Farnborough and Kochi (India). We’re passionate about making Moorepay a fantastic place to work for every single one of our colleagues. The average length of service at Moorepay is 12 years, which speaks for itself

To help make Moorepay such a great place to work, we focus on three things in our company culture: mental health support, maintaining a healthy work/life balance, and equal opportunities and inclusion for all.

Here’s what you’ll gain if you join our team:

- A career packed with opportunity, in a stable and growing company.
- A comprehensive programme of learning and development.
- Competitive base salary.
- 25 days annual leave, with the opportunity to buy more. You’ll even get your birthday off as well
- Private medical insurance.
- Life assurance 4x salary.
- Enhanced pension with up to 8.5% employer contributions.
- A huge range of additional flexible benefits across financial & personal wellbeing, lifestyle & leisure.

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