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Senior Content Strategist

2 months ago

Reading, United Kingdom Brandgaard Recruitment Limited Full time

We have a fantastic opportunity for an experienced content specialist to join a leading Prop-Tech business as their Senior Content Strategist on a part-time basis.

The Senior Content Strategist will work as part of a smart and ambitious marketing team on a diverse range of data and tech businesses within the group.

Key responsibilities include;
- Own strategic comms for group initiatives and major campaigns
- Drive thought-leadership program from planning, resourcing to Quality Assurance
- Research and develop content plans with marketing managers for a variety of formats, from campaigns to sales pitches
- Own the new corporate positioning and tone of voice, and ensure consistency and accuracy of messaging
- Track the success of the content, using post-campaign analysis to continually optimize
- Generate insight through market/competitor analysis, focus groups and our data to develop customer personas and insights that effectively target customer needs
- Managing the network of specialist copy writers and designers to generate engaging, customer led content

**About You**

To be successful as the Senior Content Strategist, you will have proven experience in working in a similar role. You will be confident in crafting compelling content concepts across brands, in response to strategic and tactical briefs and will be at easepitching ideas to stakeholders.

You will have/be:

- Open to giving and receiving constructive feedback
- Experience of working with data heavy content and bringing it to life in several different formats
- Good knowledge of SEO
- Strong attention to detail
- Good understanding of working with different content types and able to demonstrate a range of engaging content

For more information on this Senior Content Strategist role please contact Matthew Molgaard at Brandgaard Recruitment.

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