Marketing Manager

2 weeks ago


Normanton, United Kingdom pyramid8 Full time

Pyramid8 are recruiting for an enthusiastic Marketing Manager to be a part of a growing an exciting organisation who genuinely take pride in what they do and the people who work for them. They are looking for someone who is an ideas person and can take initiativeon the marketing mix.

The Company

Established in 2008, They have a passion for providing outstanding customer service and plan to significantly grow their business. They genuinely value their employees in the same way that they value their customers. As an employee want you to feel challenged,fulfilled, encouraged, trained and mentored so that you can reach your full potential as quickly as possible. They offer profit share to all employees.

Job Purpose

As Marketing Manager, your role is to drive the generation of leads for the sales team to convert and promote the brand coherently to target audiences.

**Responsibilities**:

- Work closely with internal teams to drive business development initiatives
- Work flexibly, offering help and support to colleagues as required
- Develop and implement marketing strategies & plans for customer acquisition and retention in line with business objectives
- Own the CRM database to drive growth
- Create growth plans with sales based on increasing existing business and acquiring brand new business
- Plan and manage marketing campaigns to build brand awareness, generate leads and generate additional revenue
- Budget planning and management
- Brand and value proposition management including brand values, brand identity, storytelling and governance
- Improve brand awareness and perception
- Lead on content marketing strategy to deliver and disseminate high-quality, relevant content
- Lead on owned, earned, and paid media activities through management of external partners
- Manage social media channels, including the creation and delivery of a social media content calendar via external partner
- Regular reporting and evaluation, using insights to continually review and optimise key marketing activity and spend (including marketing ROI)
- Carry out ad-hoc reporting/analysis as required

**Skills Required**:

- Comfortable working in a fast-paced environment
- Demonstrable experience of working closely with and influencing senior stakeholders
- Strong project management and organisational skills
- Proven track record of developing and implementing successful marketing strategies and plans which have driven notable new business growth
- Social media strategy and management experience
- Marketing technology including, analytics, automation and CRM experience - Hubspot experience desirable
- Content marketing and copywriting experience
- People management experience is desirable not essential

**Personal Profile**:

- Energetic team player
- Strategic and creative, able to generate and implement ideas
- Growth mindset
- Excellent interpersonal skills, verbal and written communication
- Attention to detail
- Organisational skills and ability to multi-task
- Project management skills and ability to prioritise and deliver on time
- Strong leadership in managing stakeholder expectations
- Highly motivated, confident, resilient and positive attitude
- Proactive

**Qualifications & Experience**:

- Degree or equivalent in Marketing, Communication, Advertising or Business qualification
- Professional qualification i.e. Chartered Institute of Marketing or Institute of Direct and Digital Marketing
- 3-5 years marketing experience, including time in a marketing managerial role



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