Digital Marketing Content Lead

3 weeks ago


Wallsend, United Kingdom Newcastle Building Society Full time

About the Role

This is a fantastic opportunity to really shape a new role within our Marketing Communications function, working in close partnership with our Talent Acquisition team.

This brand new role will lead on the development of our digital and social attraction strategy for talent acquisition. You will play a key role in defining and implementing our employer brand across multiple touchpoints.

Working closely with the Digital Marketing and Talent Acquisition teams, you’ll be responsible for leading the development, creation, and execution of integrated marketing campaigns across multiple channels that focus on driving maximum employer brand awareness.

We’re looking for someone to create new and inspiring content across all of our social platforms and to really take the lead on the evolution of our careers site.

You’ll have the opportunity to work closely with wider business areas creating brand new marketing assets for multiple campaigns.

Firmly embedded within the TA team, you will develop a deep understanding of our short, medium and long term hiring needs to develop an evolving attraction roadmap and also play a crucial role in delivering the overall digital marketing content strategy.

As our Society continues to grow, you will be instrumental in raising brand awareness across the North East and beyond.

About You

Your background will be in Marketing and you’ll have a strong background in producing engaging written and rich digital content for business websites and social accounts, as well as a passion for content marketing. Previous experience of making a significantimpact on the creation and execution of the employer brand / attraction strategy within your previous role(s) is desirable, though not essential

Your communication (both written and verbal) skills will be first class, with the ability to build impactful relationships with both stakeholders and target audiences alike.

You’ll have strong copywriting skills and solid experience of developing key messaging and narratives. Excellent digital and social media skills are a must.

The ability to take an insight led approach ensuring decision making is principle led/ evidence based/ outcome driven is essential.

This is set to be a busy role so experience of managing multiple projects of various sizes and with different deadlines will stand you in great stead

About Us

Our people are at the heart of what we do and in Talent Acquisition we’re tasked with hiring the best talent out there. We’re really proud of our team, what we have achieved so far and the journey we’re about to embark upon. There’s never been a better timeto come join us.

This role can be considered on flexible working arrangements, you are encouraged to discuss any requirements/ preferences with us.

As well as receiving a competitive annual salary based on above-market pay scales, our reward package includes:

- A 35-hour weekly contract + flexible working options
- 25 days holiday each year plus bank holidays
- Bonus scheme
- Pension scheme
- Life assurance and income protection
- Access to a range of wellbeing benefits
- Electric car salary sacrifice scheme
- Cycle to Work scheme
- Above statutory family leave entitlement
- The option to buy extra holidays
- Two paid volunteering days each year
- A broad range of learning and development opportunities
- Hybrid working - we welcome any discussions around where, how and when people work including part-time hours.

We have refreshed our approach to recruitment and have outlined a new process of remote selection and on boarding.

Upon starting a new role with us, we will ensure you are equipped with the correct tools and technologies to enable you to do your best work within your hybrid arrangement.



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