Digital Content Lead

About the Role

Working as part of our Digital Marketing team and in close partnership with colleagues in our Marketing Communications team, this role will lead on the creation and management of digital content to support campaigns, brand awareness and commercial goals.You will play a key role in supporting and delivering the Society’s digital content strategy across social channels, the website and digital marketing campaigns.

You will focus on building strong relationships with colleagues across the business, including in our branch network, building advocacy amongst our stakeholders. You will support an engagement schedule with the business, setting up a content ambassador groupand translating output into engaging digital content.

You’ll be responsible for planning, developing, creating and publishing imaginative and inspiring digital content, you will have the opportunity to innovate and help reach a wide range of audience segments, helping to bring to life our purpose. You willmeasure and analyse content performance working closely with our Digital Optimisation Specialist to look for growth opportunities.

As our Society continues to grow, you will be instrumental in raising brand awareness and improving digital customer experience across the North East and beyond.

About You

Your background will be in Marketing and you’ll have a strong background in producing engaging written and rich digital content for business websites and social accounts.

Your communication (both written and verbal) skills will be first class, with the ability to build impactful relationships with both stakeholders and target audiences alike.

You’ll have strong copywriting skills and solid experience of developing key messaging and narratives. Excellent digital and social media skills are a must. You’ll have a passion for all things digital content and will enjoy finding new ways to engage audiences,measuring the impact of your actions.

The ability to take an insight led approach ensuring decision making is principle led, evidence based and outcome driven is essential.

This is set to be a busy role so experience of managing multiple projects of various sizes and with different deadlines will stand you in great stead

About Us

Our people are at the heart of what we do, we’re really proud of our team, what we have achieved so far and the journey we’re about to embark upon. There’s never been a better time to come join us.

This role can be considered on flexible working arrangements, you are encouraged to discuss any requirements/ preferences with us.

What do you get in return? As well as receiving a competitive annual salary based on above-market pay scales, our reward package includes:

- A 35-hour weekly contract + flexible working options
- 25 days holiday each year plus bank holidays
- Bonus scheme
- Pension scheme
- Life assurance and income protection
- Access to a range of wellbeing benefits
- Electric car salary sacrifice scheme
- Cycle to Work scheme
- Above statutory family leave entitlement
- The option to buy extra holidays
- Two paid volunteering days each year
- A broad range of learning and development opportunities
- Hybrid working - we welcome any discussions around where, how and when people work including part-time hours.

We have refreshed our approach to recruitment and have outlined a new process of remote selection and on boarding.

Upon starting a new role with us, we will ensure you are equipped with the correct tools and technologies to enable you to do your best work within your hybrid arrangement.