Marketing Executive

5 months ago

Wimbledon, United Kingdom Boux Avenue Full time

Boux Avenue is a brand for women.

We care about the things which resonate the most with women today, Women’s health, Personal self-esteem, Positivity around image and body shape.

We see ourselves as a celebration of 21st century femininity and sexuality.

**Our Product**

We are a design led brand; our products designed for women by women in London. The products we make are completely unique and instantly recognisable, as well as being innovative and made to the highest standards, we lead the industry in fit and quality. We express our personality with a love of colour and flair for fashion. Sometimes we dress up and then we are striking and unmissable, sometimes we chill out and then we are effortless and supportive.

We are a community, and we are there for each-other.

**Mission**

To be the 'go to' lingerie & apparel brand; known for our inclusivity, ethical values and unique product that has been designed to excite, support and empower.

**Vision**

Our mission is to empower every customer and give them the confidence to be themselves. At Boux Avenue, we're obsessed with fit and designing unique and innovative collections.

Our passionate team are inspired by YOU, to deliver exceptional service and desirable product, and we're not stopping anytime soon.

**The role**

We are seeking a Performance Marketing Executive to join our team and help us grow online traffic and sales.

This position would be suited to a hard working person who is looking to expand their digital marketing experience in a fashion brand with a high focus on Paid Social and new emerging social platforms. You will have high attention to detail, great organisational skills and enjoy working in a fast paced, creative and collaborative environment.

**Responsibilities**
- Drive performance and optimization strategies across paid social platforms (Meta, TikTok, Snapchat) looking at campaign, audiences & creative performance across the full funnel and all key KPIs
- Support paid search channels management: bidding strategies, keywords, budgets, campaign performance
- Take ownership of daily management and optimization of affiliate marketing channel
- Build, nurture and maintain relationships with affiliate partners to drive collaboration and results.
- Analyse performance data to identify opportunities for improvement and growth.
- Stay informed about industry trends and platform updates to ensure effective campaign management.
- Collaborate with internal and external stakeholders to align strategies with overall marketing goals.
- Provide clear and comprehensive briefs to the design team and external agencies for all paid channels.
- Ensure creative assets align with campaign objectives and resonate with target audiences and report on creative performance
- Support the team by generating daily and weekly performance reports for all channels.
- Analyse data to extract actionable insights, and make recommendations for ongoing improvement.
- Work closely with the marketing team to manage the User-Generated Content (UGC) creation flow for paid media campaigns.
- Provide briefs, education, and support to facilitate the development of authentic and engaging user-generated content.
- Explore and support the integration of new channels and initiatives for growth.
- Stay abreast of emerging platforms and technologies to identify opportunities for expanding our digital presence.

**What are we looking for from you?**
- Bachelor’s degree in Marketing, Business, or a related field
- Proven experience in performance marketing, with a focus on affiliate marketing, paid social, and paid search
- Strong analytical skills with the ability to interpret data and drive actionable insights
- Experience collaborating with design teams and external agencies
- Familiarity with platforms such as Meta, TikTok, Snapchat, Google Ads and other emerging channels
- Results-driven with a focus on achieving and exceeding performance targets
- Excellent communication and interpersonal skills
- Detail-oriented with strong project management abilities
- Proactive mindset with the ability to adapt to a fast-paced and evolving digital landscape

**Job benefits**:

- Competitive salary
- 25 days holiday and bank holidays
- Fun working environment with regular social events
- Eligible to join the enhanced pension scheme after 12 months service
- Staff discounts across the brands within Theo Paphitis Retail Group (Ryman, Robert Dyas and London Graphic Centre).

**Job Types**: Full-time, Permanent

**Salary**: £28,000.00-£30,000.00 per year

**Benefits**:

- Company pension

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus scheme

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- Marketing: 1 year (required)

Work Location: In person

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