Digital Marketing Assistant

2 months ago


Malton, United Kingdom BATA Ltd Full time

**BATA**

Job Title: Digital Marketing Assistant

Reports to: Marketing Manager

Work Location: Amotherby, Malton, YO17 6TA

Hours of work: 37.5 hours per week, Monday - Friday

Job type: Permanent

Driving License: Yes

**Benefits**
- Employee discount
- Cycle to work scheme
- Free onsite parking
- Company sick pay
- Company pension
- Company events
- Performance related annual bonus

**About Us**

BATA was established as a farmers' cooperative in 1894 at Brandsby, North Yorkshire and retains this structure today. Dedicated to supplying local farmers and those who live in the rural community, BATA specialises in offering quality products and services that support the livelihood and lifestyle of thousands of people who live and work in rural Yorkshire. To read more about us, please visit our website bataltd.co.uk.

**About the Role**

The Digital Marketing Assistant will be working closely with our marketing team to develop and implement marketing plans, campaigns and strategies. This involves helping identify marketing trends and opportunities for growth, as well as creating marketing materials. The post holder will be tasked with giving presentations about our ongoing campaigns and provide administrative support to our marketing team.

**Key Responsibilities**
- Social Media - Manage all aspects of social media including our Facebook, Instagram, and LinkedIn accounts; predominantly creating engaging artwork and other assets, writing posts, responding to messages promptly, scheduling posts and monitoring engagement, develop, co-ordinate and enhance the Company’s social media presence.
- Promotional Materials - Gathering assets and overseeing the design of monthly Offer Sheets, coordinating with internal departments to help create material for our Country Stores & Garages, Feed and Fuel departments, and creating Mailchimp e-shots to back up present offers, new products and promotional campaigns.
- Production of Media Assets - Through the use of in-house equipment, the Digital Marketing Assistant will be tasked with photographing products, stores and scenes for use on Social Media, Google and in-house literature among other things, as a team eventually producing short videos of products, stores and ‘how to’ tutorials with the relevant product managers and departments.
- Support of Seasonal Events and Shows
- Playing an integral part in the design, planning and coordinating of events which we may attend, where necessary.

**Skills**
- Knowledge of Adobe Create Cloud (Indesign, Illustrator, Premier Pro & Photoshop)
- Experience with Mail Chimp preferred but not essential
- Understanding of Digital Media
- Knowledge of social media, in particular Facebook Business Pages & Instagram
- Knowledge of Google Analytics and Ad Campaigns preferred but not necessary
- Microsoft Office (Word, Excel and Powerpoint)
- Excellent IT Skills

**If you think you have the skills and experience we are looking for, we would love to hear from you**

**Job Types**: Full-time, Permanent

**Benefits**:

- Company events
- Company pension
- Cycle to work scheme
- Employee discount
- Free parking
- On-site parking
- Sick pay
- Store discount

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Yearly bonus

Work Location: In person

Reference ID: Digital Marketing Assistant



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