Digital Marketing Administrator

4 months ago

Malton, United Kingdom The Original Baker Full time

**Digital Marketing Administrator**

The Original Baker is a fast-growing company which manufactures high quality pastry products in a very traditional and time-honoured way. With a national presence, we have gained a much sought-after reputation as a leader in this niche, but rapidly expanding area of artisan food. Our products are crafted from a modern, well-equipped factory based in Malton, the self-titled Food Capital of Yorkshire. With the business expanding, this is a unique opportunity to join a highly respected organisation at a truly exciting phase of its development.
- **Do you love to get creative on all platforms of social media? Can you create reels that grab the attention of followers? Are you able to create beautiful displays and have an eye for detail? Have the ability to manage and maintain our website?**_

The Original Baker is looking for a dynamic, fun loving individual to take our social media journey to the next level, increase our followers, and get everyone talking about our products

What we want you to do.
- Use of appropriate planning and reporting to develop marketing and communication.
- Work with internal/external stakeholders to deliver the agreed marketing communications that meet objectives.
- Work collaboratively with other areas of expertise within the sales and marketing team.
- Evaluate the effectiveness of marketing and PR initiatives to ensure objectives are met.
- Continue to grow and develop the organisation e-commerce.
- Identify and explore sales opportunities. corporate, wholesale, hospitality We want everyone to know our name.
- Contribute to internal meetings, updates and reporting "current trends".
- Manage and maintain the website - go big & bold.
- Create, manage, and execute an events calendar.
- Responsible for press release to local/nationwide media.
- Supporting sales campaigns and attending promotional events and exhibitions where necessary.
- Researching, reporting and analysis as required.
- Attend exhibitions, arrange photo shoots, organised and attend sampling days.

Skills & Behaviours
- Passionate about food
- Articulate and organised - be a clear and efficient communicator
- Have an ability to produce, present and explain complex information
- Driven - A people person who thrives on "making it happen/achieving results"
- Willingness to adapt, be flexible
- Have the desire to get involved with local community events - see this as an opportunity to show off our brand
- Full UK Driver's license is essential
- Attention to detail and a keen eye for our photography images
- Strong administration and IT skills - proficient in Excel, Word & Outlook. Cybake, Mailchimp and web-based software including WordPress/shopify would be desirable

**Job Types**: Full-time, Permanent

**Salary**: £25,000.00 per year

**Benefits**:

- Casual dress
- Company pension
- Free parking

Schedule:

- Monday to Friday

**Experience**:

- Digital marketing: 1 year (required)
- Marketing: 1 year (required)

Work Location: In person

Reference ID: MDE

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