Head of Digital Marketing

2 weeks ago

Taunton, United Kingdom Pertemps Network Group Full time

**Job Description**:
Head of Digital Marketing | Taunton | 80,000.00 - 100,000.00

**Join an award-winning financial advisory group as we seek an exceptional Head of Digital Marketing to spearhead and lead the digital marketing strategy.**

***
This permanent role calls for an individual with unparalleled drive, thriving on overcoming obstacles to get the job done. We are seeking a starter-finisher with outstanding attention to detail. If creativity and commercial acumen motivate your actions, we want to hear from you.

**Role Overview**:
**Key Responsibilities**:

- Develop and lead a comprehensive digital marketing strategy for the Group.- Create, develop, and manage strategies for B2C activation.-
- Plan and implement the communications strategy, adhering to brand standards.- Develop efficient and leading CRM strategies, driving client acquisition, and retention, and boosting brand recognition.- Direct responsibility for web and social media strategy and content.- Oversight of PPC and SEO strategy from both tactical and implementation perspectives.- Set clear KPIs and targets with supporting analysis for ROI reporting.- Develop processes and best practice guidelines to ensure the role integrates with the wider business strategy and creates a platform for growth and development.**Reporting Structure**:

- Exceptional commercial experience with proven end-to-end multi-channel expertise to drive brand growth.- Proven skills in creating a successful integrated B2C digital marketing strategy.-
- Actively demonstrate ongoing best practices in all disciplines, engaging key stakeholders as required.- Highly ambitious to develop this role in an innovative and entrepreneurial manner.- Rigorous analytical skills with a focus on deliverables and tangible achievements.**This is a huge opportunity to make a real impact in a highly respected and already successful company.**

**Please contact Ellis Mears at the Gloucester Pertemps Office for full details

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