Digital Marketing Professional
2 weeks ago
Salary: £35,000 - £60,000 per annum (depending on experience) plus benefits.
Lloyd & Whyte offer specialist insurance services to clients. Our specialisms include niche scheme insurance for Healthcare professionals, commercial motor vehicles and professional broker-to-broker insurance services.
We are an international financial services group made up of over 30 businesses. We are owned by a charity and are committed to creating an inclusive culture and building an environment where each and every one of us feels valued and respected.
This is an exciting opportunity for a skilled Digital Marketing Executive to join our Marketing team in Taunton. The ideal candidate will have a background in technical website management and development.
About the Role:- Achieve individual objectives and key performance indicators as set and agreed.
- Manage the development of online platforms in line with marketing objectives.
- Implement tracking and analytics tools to provide MI to business heads/determining success of marketing campaigns.
- Maintain the digital plan and distribute work as necessary to team members.
- Assist with Domain and SSL certificate management.
- Oversee and implement actions to improve SEO, onsite and offsite.
- Oversee and implement actions to improve PPC performance.
- Manage digital integration projects with other platforms and software.
- Manage relationships with 3rd party agencies where necessary.
- Provide leadership and support to your direct reports through identification of training needs & implementation of coaching & development plans.
- Pay per click advertising.
- Implementing SEO principles.
- Managing PPC principles.
- Digital marketing platforms and their benefits.
- Dependable leader with ability to encourage and work in a trusted environment.
- Inspire direct reports through motivational coaching & training.
- Basic understanding of HTML, CSS and API integrations.
- Experience using data to improve user experience and user interface.
- Awareness of marketing theory, with keen interest in digital marketing theory & practice.
- Bachelor's Degree or Level 6 Equivalent in Digital Marketing.
- 28 days annual leave plus bank holidays.
- Your birthday off.
- Group Personal Pension.
- Bonus scheme.
- Holiday buy scheme.
- Array of health and wellbeing benefits, company cash plan, income protection and life assurance.
- Enhanced sick pay and parental leave.
- Support and funding toward study and professional qualifications.
- Paid time off for volunteering.
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