Events Marketing Executive

4 months ago

Nottingham, United Kingdom National Ice Centre & Motorpoint Arena Full time

**Events **Marketing Executive**

**Hours**: Full Time (40 hours)
**Location**: Nottingham

**Reporting to**: Marketing & Communications Manager

**About the role**

We have an exciting role in our Marketing Team to lead on promoting Motorpoint Arena Nottingham events

With a focus on driving ticket sales via proactive marketing, you will support the venue in achieving its visitor, ticket sales and revenue targets and support the Marketing Team in driving marketing strategies for the Motorpoint Arena Nottingham.
- This role demands an organised and proactive individual who has a positive attitude, thrives on managing multiple projects at the same time and who can incorporate evening and weekend working into their schedule when required.

You will be supported by experienced managers in the Marketing & Comms Team, colleagues in IT working on data analysis and website development, and you will work closely with successful managers and teams who will openly welcome your professional creativity, engagement with their challenges and your solutions.

**About us**
- The Motorpoint Arena Nottingham is the largest entertainment venue in the East Midlands, showcasing the biggest events in music, comedy, and sport from Peter Kay to Ed Sheeran, England Netball to the World Ice Hockey Championships, with over 500,000 customers a year.
- The National Ice Centre (NIC) sits within the same complex and hosts a variety of ice sports for clubs, the public, beginners and even Olympians, trading 18 hours a day, every day, with over 250,000 visitors a year.

We know that we are very lucky to be involved in the live entertainment and sport industry. We love what we do, which is to give people wonderful experiences that they may remember for a lifetime. We work hard and sometimes long hours at strange times but together as a team, our job satisfaction is off the scale.

We care about PEOPLE, whether our staff or our customers. We are driven by the PASSION for what we do and our customers have for their favourite artists, events or sport. We are focussed on facilitating the best possible PERFORMANCE of our team and the artists and participants that make this venue their home for a night.

**About the Marketing & Communications Team**
- The team support all areas of the business, which includes ice skating and arena shows, but also promoting hospitality experiences, our meetings & event spaces, ice sports shops and many merchandising partner venues and festivals around the UK and Ireland.
- The workload is varied, and the team works in a very busy and fast-paced environment. No two days are the same - today may be organising Harlem Globetrotters PR interviews, tomorrow may be launching our new restaurant menu or putting a Ricky Gervais show on sale.

The Team regularly has to dynamically balance pro-active plans and workloads with reactive tasks and short-notice periods of national Arena tours for which deadlines cannot slip and which can create challenging conflicts for workload prioritisation.

**Key Responsibilities**

Support the Marketing and Communications Manager with the development and implementation of the annual marketing plan in line with company objectives, ensuring all activity is delivered with 100% accuracy and within the relevant time and budget constraints.

Manage music, event and sports promoter relationships, creating marketing plans for a wide range of Arena events ensuring traditional and digital marketing activity is booked, implemented, targeted towards the right audiences and evaluated. Ensure an innovative service is provided and all advertising revenue generating opportunities are maximized by your activity.

Ensuring the brand’s online reputation is projected in a positive manner, lead on the development, planning, management and delivery of the Motorpoint Arena Nottingham’s social media channels.

Develop and implement integrated strategies across organic and paid social media, work with influencers to increase reach and identify new social media trends and technologies to provide recommendations and drive best practise.

Maintain the Motorpoint Arena Nottingham website ensuring all content is accurate and up to date and liaise with our ticketing provider and Web Developer to continually enhance the website and ticketing system.

Liaise with third parties to ensure activities are promoted, co-ordinate What’s On print and distribution, and brief the Graphic Designer on Motorpoint Arena Nottingham design needs.

Manage the schedule and content on all digital advertising screens across the venue, ensuring upcoming events are promoted to the right target audience at each event.

Support with PR, communications and general marketing activity for the business, leading on PR and marketing for Motorpoint Arena Nottingham.

Support with promotional events and activity. This includes liaising with relevant internal colleagues and external parties such as sponsors and media partners to ensure all activity i

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