Senior Account Director, Commercial
3 weeks ago
Part Time PR Account Director – The Beam Room / ZOE
We are intelligent, creative storytellers and results driven relationship builders with our clients and the media and have grown a unique, entrepreneurial PR/Growth Agency in the process. We create successful partnerships with some of the best, high growth global brands in premium and personalised health and wellness and carry out our work with real attention to detail, enthusiasm and professionalism. Working closely with The Beam Room and ZOE’s in-house PR & Communications team, we are looking for an outstanding, highly motivated, proactive, detail-oriented senior Account Director who thrives in a fast-paced, growth environment. Together with our Creative Director and MD, you will lead the client relationship ensuring a world class service experience and achievement of exceptional outcomes. The Account Director will oversee the PR team and partner with ZOE with responsibility for output and client liaison, executing comms campaigns, proactive press office and campaign planning, supporting on issues and reputation management and spokesperson interviews. You will be responsible for delivering best in class communications for a category leader in health and wellbeing, building brand awareness, driving a drumbeat of top tier earned media in the UK market, bringing stories and novel science to life.
Work with Directors and Account team to deliver consistent excellence and impactful results
Partner with the ZOE PR & Comms team to ensure the smooth co-ordination of the relationship, managing agency performance
Draft and deliver against PR & Communications strategy and quarterly KPIs
Nurturing the Account team, monitoring and developing performance and providing career counsel
Overseeing PR Campaigns and drafting of all releases, plans, briefing documents, commentary, reporting and relevant copy
Partner on quarterly Communications planning, strategy, creative media ideas and broader initiatives that require comms support
Lead on monthly reporting, alongside any ad-hoc reporting requests
Support on issues and reputational management, swiftly handling reactive media requests from high-profile publications with the ZOE in-house team
Ideally 8+ years experience of PR within a high growth, scale up environment, ideally in health, wellness and/or the science environment
Have proven leadership and management experience within PR Agency, overseeing everything from daily coverage updates to monthly reports
Are a skilled and proven client lead with experience of providing senior counsel to clients
Have a good industry network and relationships with Tier 1 media
A proactive, hands-on attitude, are highly organised and detailed oriented, with excellent relationship, planning and project management skills
Are in tune with the news agenda and can spot and react to news opportunities
Are a creative and lateral thinker and can spot, and execute, strong newsjacking opportunities
Are driven, ambitious and commercial with an obsession for client service
Have team management and development experience, overseeing and driving performance
Proven track record of successfully implemented PR campaigns
Are a polished presenter, virtually or in-person with senior stakeholders and media
Have the ability to work quickly and efficiently without compromise on quality
Can effectively analyse complex data and interpret it for a range of audiences
Have experience with reputational and crisis management within a fast-paced environment
Mostly remote / hybrid but flexible.
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