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Shopper Marketing Manager

2 months ago

Bracknell Berkshire, United Kingdom Consult Full time

Job Description

Shopper Marketing Executive

Bracknell/Hybrid – Competitive salary plus bonus and benefits

Scope:

An outstanding opportunity to work for a worldwide market leader. Our client are looking for a Shopper Marketing Executive to join their talented team. The overall objective is to assist in the FMCG environment and working with market leading brands alongside the team of Shopper Marketers, Data Analysts and eCommerce Specialists. You will be rewarded with a generous remuneration package and the chance to work with some of the biggest companies in the world.

Responsibilities:

  • Leading the creation, execution, and measurement of a Shopper Marketing Execution Plan for the Retail District.
  • Deeply understanding the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
  • Collaborating with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
  • Developing a solid understanding of brands, products, and brand campaigns to effectively promote them.
  • Building strong relationships with key marketing personnel at customer accounts and understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
  • Additionally, evaluating the financial viability of marketing tactics, managing the budget, and analysing marketing performance to optimize future strategies.

About You:

.

  • Degree in Marketing or higher from an accredited institution
  • Experience in Shopper or Consumer Marketing or Account Management within FMCG – B2C Market
  • Strong analytical aptitude
  • Experience in project & stakeholder management
  • Excellent communication & influencing skills
  • Commercial acumen
  • Project management and prioritization skills
  • Data driven mindset
  • Curious, growth mindset
  • Ability to prioritise
  • Strong interpersonal and communication skills

If you're interested in the above role then please click apply or get in touch to discuss further.

Consult will endeavour to contact candidates within 14 days of application. However, if you do not hear back after 2 weeks then please assume on this occasion, unfortunately, you have not been successful.

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