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Private Markets Sales Director

2 months ago

Reading Berkshire, United Kingdom Novo Executive Search Full time

Our client is a leading supplier of engineered machines, parts and accessories to service engineering companies and end users. The company is very successful with a good brand and is targeting significant growth over the next 5 years.

Alongside their vast product range, the business provides a best-in-class customer service ensuring every customer enjoys a fast, friendly service backed up by decades of experience within the industry.

The owners have recently recruited a new Managing Director, who is now looking to recruit a new Sales and Marketing Director to work alongside him and the leadership team to drive the business forward.

THE ROLE SALES & MARKETING DIRECTOR

Due to these growth plans the senior leadership team have identified a need to recruit a Sales & Marketing Director who will be responsible for developing and delivering the growth strategy, in line with business objectives.


Develop and deliver the sales and marketing strategy in order to double the size of the business


~ Analyse sales data and trends to optimise performance and drive sales efficiency


~ Create annual sales and marketing plans, forecasting, budgeting, and reporting to ensure goals are met


~ Establish and maintain relationships with key clients and stakeholders, negotiating major deals, overseeing pricing strategies, sales forecasting, customer acquisition, and retention


~ Communicate market intelligence to the marketing team to facilitate development of marketing campaigns to promote products and services and to enhance the company’s brand and image.


~ Align sales activity with the marketing team to maximise sales and marketing opportunities and ensure consistent messaging throughout all campaign activity


~ Provide strong leadership and establish credibility as a leader, successfully delivering the sales and marketing strategy, ensuring targets for growth and profitability are met or exceeded


~ Build, lead and inspire a high-performing team, ensuring effective recruitment, training and development strategies are in place


~ Devise and implement demanding targets for both sales and customer service teams to improve market share, profit margin and customer satisfaction measures, without compromising quality


~ Strong commercial background in a b2b sales and distribution business


~5-10 years sales and marketing leadership experience within a comparably sized sales and distribution business


~ Strong commercial leader with P&L experience, with demonstrable track record of growing and developing businesses


~ Exceptional skills in communication, motivation, and interpersonal relations, and able to convey a message that is understandable and relevant, linking business issues, financial results and strategy