Sales and Marketing Director

3 weeks ago

Reading, Reading, United Kingdom Novo Executive Search Full time
Job Description

Novo Executive Search is seeking a highly skilled Sales and Marketing Director to join our client, a leading supplier of engineered machines, parts, and accessories to service engineering companies and end users.

The company is targeting significant growth over the next 5 years, with plans to double in size over the next 3-5 years. The Sales and Marketing Director will be responsible for developing and delivering the growth strategy, in line with business objectives.

Key Responsibilities:

  1. Develop and deliver the sales and marketing strategy to drive business growth.
  2. Create annual sales and marketing plans, forecasting, budgeting, and reporting to ensure goals are met.
  3. Establish and maintain relationships with key clients and stakeholders, negotiating major deals, overseeing pricing strategies, sales forecasting, customer acquisition, and retention.
  4. Communicate market intelligence to the marketing team to facilitate development of marketing campaigns to promote products and services and to enhance the company's brand and image.
  5. Align sales activity with the marketing team to maximise sales and marketing opportunities and ensure consistent messaging throughout all campaign activity.
  6. Provide strong leadership and establish credibility as a leader, successfully delivering the sales and marketing strategy, ensuring targets for growth and profitability are met or exceeded.
  7. Build, lead, and inspire a high-performing team, ensuring effective recruitment, training, and development strategies are in place.
  8. Devise and implement demanding targets for both sales and customer service teams to improve market share, profit margin, and customer satisfaction measures, without compromising quality.
  9. Strong commercial background in a B2B sales and distribution business.
  10. 5-10 years sales and marketing leadership experience within a comparably sized sales and distribution business.
  11. Strong commercial leader with P&L experience, with demonstrable track record of growing and developing businesses.
  12. Exceptional skills in communication, motivation, and interpersonal relations, and able to convey a message that is understandable and relevant, linking business issues, financial results, and strategy.

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