Product Content Writer

2 weeks ago


Marlow Buckinghamshire, United Kingdom Comparesoft Full time

Product Content Writer for the Fastest Growing AI-Driven B2B Software Marketplace.

  • Employment + Ownership (Salary + Bonus + Stock).
  • Progression to a managerial role in 12 to 18 months.
  • Hybrid Working. The role will require travel to our Marlow Office.
  • Private Medical Insurance.
  • Budget for Continuous Learning.
  • Test and Experiment with New Content Ideas.

About Comparesoft’s Content Strategy:

Comparesoft is the UK’s first AI-driven B2B marketplace. We help businesses to compare B2B software – hence our name, Comparesoft.

KPMG, GE, Volvo, Siemens, Invesco, Barclays and 19,000 other large, medium and small businesses have used our comparison platform.

Vendors like IFS, Hitachi, Sony and 130 software vendors represent their products on our platform.

You will be responsible for producing:

  • Product descriptions for vendor's software products that connects software buyers with software vendors.
  • Maintaining product descriptions for software products that connects software buyers with software vendors.
  • Monthly newsletter focussed on vendor’s product trends and leads trends.
  • Attend vendor’s online conferences and events to ensure the information on product descriptions is accurate.
  • Work with industry experts to get the vendor content validated.
  • Assign leads to vendors in absence of Inbound Leads Manager.
  • Produce vendor success stories and press releases at renewals.

The role requires you to:

1. Take complete ownership of vendor’s product descriptions.

We are offering above market equity with this role. We expect the candidate to take full ownership of the role.

2. Be an A-player with product & vendor content.

You will have a deep understanding and contextual grip on editorial, graphics and video content so that you can deliver an impactful content experience with your product descriptions.

3. Be a customer-oriented product content writer.

You will be communicating with our customers for producing our product descriptions, so the role requires very good communication and positioning skills.

4. Have 2 to 5 years of experience in managing content-oriented digital products.

Experience with offering digital experiences would be very useful for you to accelerate your success in this role.

Behaviours for the role

1. Have a positive, upbeat and energetic outlook. Celebrate minor milestones as well as major goals.

2. Be organised with product content management.

3. Be able to hold thoughtful and planned communications with our customers and product experts – this will be vital.

4. Set the tone on speed and quality of execution. As a start-up, our speed of execution is essential.

5. Be able to ask team members and customers tough questions (with empathy).

Day-to-day Activities:

  • Once a new vendor is signed-up, you will be leading the communication with vendor to get their product descriptions done. This involves booking online meeting and asking specific questions to the vendor.

  • Own and maintain product descriptions for all vendors. At any given point, there are a couple of profile pages to be written. Whilst the product descriptions are written in sequence, this is a fast-paced exercise and will require timely completion.

  • Liaise with external product experts to vet your product descriptions.

  • Work with Platform Manager, In-bound Leads Manager and Customer Success Manager to ensure our vendor’s get success from our association.

You should apply if:

  • You have 3+ years of experience with product/technical writing.
  • You are good at communicating with subject matter experts.
  • You have 3+ years of experience in planning and delivering high-quality content.
  • You have experience in planning and writing complex content ideas.

Your career is important to you and to us. Below, we have listed 7 key things that may be useful as you consider this role:

1) Health and Wellness come before everything else so we offer;

  • Medical insurance for every employee.
  • Access to physiotherapists, acupuncturists, homoeopaths, osteopaths or chiropractors.
  • Mental health cover.
  • Dental accident cover.
  • Dental treatment cover.
  • Eye tests cover.
  • 24/7 online GP appointments cover.
  • Comprehensive cancer care cover.

2) We typically have a 6-month product content plan which means the content development work can be often planned and prioritised.

3) You will be working with the Product Architect, Platform Manager and Customer Success Manager giving you full exposure to our vendor content strategy and content stack enabling you to amplify and accelerate in your role.

4) We use Trello, JIRA, Googe Analytics, Mouseflow, ChatGPT and a few other tools for planning and tracking our vendor content management processes.

5) To support your continuous learning quest we provide a budget for your online training.

6) We are committed to using best practices so we use A/B tests to continuously improve our content.

7) We are building the UK's first recommendation engine for software products, so there is an opportunity to be a part of a pioneering project (which is already profitable).

We are an equal opportunity employer and we value diversity and inclusivity. We do not discriminate on the basis of gender, race, age, sexual orientation, colour, religion, national origin, disability status or marital status.

Take a look at our website to see if you’d like to work with us:

Life at Comparesoft pictures at


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