Senior Performance Partner
2 weeks ago
Our client is a leading CTV company and publisher specializing in Connected TV (CTV) advertising solutions. They are committed to delivering high-quality, targeted advertising experiences to their clients while maximizing revenue opportunities for publishers and content providers.
They are seeking a talented and experienced CTV Strategic Yield Partner with a strong background in both audiovisual (AV) and digital advertising. Optimizing yield, and maximizing revenue opportunities across their CTV advertising inventory.
Implement and optimize yield management strategies to maximize revenue and fill rates across CTV inventory.
-Monitor and analyze key performance indicators (KPIs) related to CTV advertising revenue, including CPMs, fill rates, and overall inventory health.
-Stay up-to-date on industry trends, best practices, and emerging technologies in CTV advertising and digital media.
-Provide regular performance reports and insights to internal stakeholders and external partners.
-Proactively identify and address issues related to ad serving, ad quality, and inventory management.
Bachelor's degree in Business, Marketing, Advertising, or related field.
-6+ years of experience in digital advertising, with a focus on CTV or OTT (Over-the-Top) advertising preferred.
-Demonstrated experience in yield management, ad operations, or revenue optimization within the digital media industry.
-Strong analytical skills with the ability to interpret data and identify trends.
-Understanding of ad verification and brand safety best practices in CTV advertising.
This is a full-time position based in London, Hybrid.
-Competitive salary and benefits package commensurate with experience.
-Opportunity for career growth and advancement within a dynamic and rapidly evolving industry.
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