Business Development Manager

4 weeks ago

Manchester, United Kingdom Manchester Digital Full time

The most important part of any business. This is not a customer success, account manager or growth hacking title. It’s BD. Sales. Sales is to be celebrated not camouflaged. It’s not accounts, HR or community managers. It’s rarely the health and safety officers that go on to be CEO’s. Dark Horse tells the truth. we are still on the tram map. Dark Horse is becoming renowned for client services and ambitious growth plans. They will be responsible for the identification of new business and development opportunities. This would be through LinkedIn, Email, Phone and face-to-face. This is about being a voice and vital central cog in the business. Learning from incredible colleagues and being part of the journey to create the best search marketing agency in the country. You’ll be the main point of contact with Senior Marketing Managers, Business Owners and Directors across many areas and sectors of business. You’ll identify opportunities and win new business from a mix of selfgenerated pipeline and marketing supported activities.
You understand the digital landscape, what the consumer thinks, what the brand does and how challenging the competitor environment is. Your execution plans span multiple industries with a focus on our SEO, PPC and Paid Social offering. This is not a role where you “close” business by saying something clever. This is not like selling mobiles or utilities. This is about building relationships and professional sales. An understanding of different digital channels and how they play together
• Basic knowledge and understanding of Google and Facebook advertising
• Commercially aware with an understanding of client business metrics (both B2B and B2C)
• Build a pipeline of new business opportunities across our digital service offering
• Outline the Dark Horse difference with every touch point in the sales cycle
• Help clients grow and work towards clear and attainable targets
• Oversee direct communication, account management and reporting with senior managers across a diverse range of clients
• Identify opportunities for client growth
• Pitch, win and renew business for Dark Horse
Hybrid working – 2 days a week in office
• Birthday off
• Dark Horse will carbon offset your role with The Dark Forest (greed and green is good)
• Don’t fall for the “Beer Tap in office” and other race to bottom stuff.

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