Sales Director

4 weeks ago


East Hertfordshire Hertfordshire, United Kingdom Acapella Recruitment Ltd Full time

Sales Director Our client is currently in search of a strategic, results-driven and creative Director of Sales and Marketing to join their senior team. This role offers a unique opportunity to drive revenue growth and elevate their brand presence in the market. They are looking for an accomplished individual with a proven track record in sales and marketing within the FMCG sector, with strong leadership abilities, and a strategic mindset. The Role: As the Director of Sales & Marketing you will spearhead the customer acquisition and global sales & marketing function. You will oversee a team of enthusiastic sales & marketing professionals and will direct your efforts towards great success. Reporting to and working with the Company's senior leadership, the Director of Sales & Marketing will be responsible for overseeing the sales & marketing operation of the business excluding North America. Sales & Marketing is one of the highest strategic priorities for the business and is seen as the major driver of future growth. An excellent Director of Sales & Marketing is passionate for their profession, with the ability to balance a practical mindset with a creative business acumen and lead people through complex operations. The ideal candidate will: Develop and implement brand and sales strategies that align with the company’s vision and objectives Focus on business development with hands on approach across new and existing customers across all channels including expanding international markets in line with the strategic plan Manage and oversee the sales & marketing team, including hiring, training, coaching, and performance evaluation and management Set and monitor sales targets and KPIs and prepare and present reports and forecasts Analyse and anticipate market trends, customer behaviour, and competitor activities, and identify opportunities and challenges Create and manage the sales & marketing budget and allocate resources accordingly Establish and maintain long-term and profitable relationships with key customers, partners, and suppliers Collaborate with other departments and stakeholders to ensure coordination of sales efforts Establish working practices, systems, and processes, and implement necessary changes Ability to create processes and develop marketing strategy Analytical, ROI-driven digital marketing mentality Entrepreneurial edge, able to create solutions to new industry problems Research the global market and provide clear direction for the future growth opportunities and positioning in each relevant marketplace Key candidate attributes: Proven track record of selling consumer goods globally Experience in dealing with supermarkets and mass market general retailers Experienced in restructuring sales teams and account handling Can demonstrate examples of achieving sales growth in new territories Provide examples of successful negotiation with senior personnel with volume retailers Experience in integrating the sales account management and sales admin teams. Provide analysis of the UK retail market in previous roles Have extensive people skills with ability to influence and motivate at all levels Will have excellent presentation skills with ability to handle and evaluate data Experience in dealing with product development teams & supply chain Full understanding of the underlying business cost structure and ability to build pricing models to achieve profit growth Enjoy a hands-on approach with product and customers Establish the marketing budget, define KPIs and report to fellow senior management on progress and ROI Drive brand awareness through PR, social media and oversight of the company website Partner with product development team to conceive, develop, and deploy value-adding product features Self-starter, organised and motivated with the ability to define goals and prioritise Excellent communication skills Proven experience and success across all disciplines of marketing Demonstrable experience of re-positioning a company in a competitive market, winning market share and driving bottom line profitability Good eye for design and creative assets *PLEASE NOTE – by applying to this position, you agree for your CV to be submitted to our client, for whom we are working on a confidential basis. Please note - we are working on a job advertising-only basis for the client, rather than the full recruitment process. The client shall contact you directly should your application make their short-list. You also agree to our Privacy Policy: (url removed)./privacy-policy.html which can be found on our website


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