London On-trade Manager
2 weeks ago
Job description
Location: London, ENG, GB
Function: Sales
Company: Noblewood Limited
Role Overview
Noblewood Group is a privately owned production and global distribution business of super-premium spirits headquartered in Montenegro. Our main brand is Beluga , among other luxury brands in the Noblewood portfolio. Noblewood Core Company's values are Excellence, Entrepreneurship, Teamwork, and Transparency.
We are looking for a London On-trade Manager in London.
The successful candidate will report to the UK Country Manager.
Key Responsibilities and Activities
• Collaborate with the Managers to execute and evolve the On-trade channel strategy for a designated list of customer accounts.
• Assess and analyze promotional initiatives, leveraging insights to enhance their effectiveness.
• Proactively identify new opportunities, secure new business, and foster existing relationships for mutually beneficial partnerships.
• Provide accurate financial and volume forecasts.
• Oversee a diverse range of customers, both direct and indirect, with a focus on expanding distribution and enhancing visibility of our core and rare product offerings across brick-and-mortar stores and e-commerce platforms.
• Work within a recently established channel-specific Trading Terms framework, linking investments to specific criteria.
• Deepen your knowledge of the channel, maintaining a keen understanding of the spirits and licensed trade market to ensure business plans and practices remain responsive to market dynamics and customer demands.
• Collaborate cross-functionally within the team and broader departments, including Marketing, Finance, and Brand Departments.
• Develop, implement, and manage joint business plans to ensure the realization of agreed-upon objectives aligned with the commercial and business unit strategy.
• Exercise your ability to influence key customer stakeholders, securing distribution, enhanced features, and new business opportunities.
• Developing and implementing sales strategies for on-trade establishments in the UK, considering the competitive landscape and customer needs.
• Building and maintaining long-term partnerships with key clients such as bars, restaurants, nightclubs, and hotels.
• Analyzing the market and trends in the bar and restaurant industry to identify new opportunities for sales growth and business expansion.
• Organizing events and promotional activities in on-trade establishments to promote the company's products.
• Training on-trade staff on the company's products and beverage serving methods.
• Managing budgets and reporting on sales and the effectiveness of activities.
The ideal candidate should have:
• A minimum of 5 years of on trade sales experience in the UK spirits industry/FMCG
• A thorough knowledge of marketing and selling a global brand name in on trade London accounts is a must.
• An academic qualification in Business/Marketing is a plus.
• A thorough understanding of the industry, including the UK On-Trade Spirits Market and the brand itself, is a must.
• Excellent relationship-building and communication skills.
• Strong analytical skills and the ability to derive insights from data.
• Robust commercial understanding, as well as strong numerical and analytical skills.
• Strong negotiation skills.
• The ability to interact and drive changes at different levels.
• Strong team player with the capability to work independently.
What’s on Offer
• Join a diverse, skilled, enjoyable, energetic, enthusiastic, and inviting team
• Receive a competitive salary and a generous bonus program.
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