Lead and Demand Generation Operations Lead

3 weeks ago

London, United Kingdom Publitek Full time

oneninefive is a B2B demand generation specialists that help global enterprise technology brands fuel their sales pipeline through content-led demand generation tactics.

We've joined forces with Agent3 Group with offices in London, Manchester, New York, and San Francisco.

Role overview

We're looking for a Lead and Demand Generation Operations Lead to join our Audience team to lead our daily effort to meet the highest levels of campaign delivery, with a focus on technical processes and capabilities, whilst keeping an eye on the campaign objectives, quality and execution.

Reporting to the CTO and working with senior colleagues, you'll play a important role in the development and delivery of oneninefive’s digital marketing campaign capabilities and calling campaigns. You will contribute to our technical infrastructure roadmap, continuously improve delivery standards and deliver ongoing iterative enhancements towards agreed long-term capability and performance goals.

We offer hybrid working opportunities for this role to either our London or Manchester office. We are open to someone looking for a part-time opportunity that can commit to 30 hours per week.

As a Lead and Demand Generation Operations Lead at oneninefive, you will:

  • Manage 2-3 direct reports to ensure technical campaign delivery excellence
  • Build an oversight of the technical systems that allow us to deliver our telemarketing, content syndication, demand generation and data services.
  • Work with the CTO to contribute to the technology development roadmap.
  • Work directly with our development team to enhance our in-house Campaign Delivery Platforms.
  • Work with customers, providing guidance and support on integrations from our delivery methods into their chosen lead management, marketing automation and webinar platforms.
  • Have opportunities to prototype and bring to market new products and solutions in the Demand Generation space, including new audience engagement channels and techniques and technologies such as AI.

You’ll bring :

  • 3+ of years experience in specific marketing and wider technologies
  • Experience in important technical aspects of outbound performance digital marketing, in particular email marketing (including cold email delivery techniques)
  • Experience with lead generation and nurture via messaging platforms, data trafficking and manipulation via APIs
  • Knowledge of privacy legislation (for example GDPR and CCPA) and considerations relevant to outbound digital marketing and data management
  • An understanding of using a range of digital and voice marketing techniques, along with data-driven insights and enhancements to achieve conversion improvements both to new audiences and existing subscribers.
  • Knowledge of analysing data points to identify trends, reporting findings to inform campaign and platform enhancements
  • Skills in Email Tracking and Email deliverability, Cold / volume email sends considerations and techniques, and Email Server Setup and management
  • Experience in Data management and reporting, and data dashboard building
  • Skills in conducting call reviews and quality assurance (QA), ensuring high levels of customer service
  • Experience in multiple platforms and tools including Marketing Lead Data validation and routing tools, Telemarketing tools and platforms, Webinar tools, ESP/email platforms, Routing, API and Webhooks technologies, Data visualisation and presentation tools, Marketing Automation tools and Data platforms

And in return, oneninefive offers:

  • Great compensation package
  • Enhanced pension contributions
  • Internal and external training
  • Custom career plans
  • Flexible working
  • Increased annual leave based on service
  • Your birthday off
  • Time off for volunteering
  • Fixed benefits including life assurance, employer pension contribution, employee assistance programme, eyecare vouchers, cycle to work scheme, go green car scheme and travel loans
  • Flexible benefits including private healthcare and dental care, mobile phone allowance, ClassPass and HEKA wellbeing platform subscriptions and a personal development fund
  • Regular social activities
  • Office transfer and secondment opportunities

Why Us

We have a simple philosophy at Agent3 Group: Nobody has a monopoly on the best ideas. So, we pride ourselves on having a lateral structure that encourages innovation and smart thinking from every employee within the company, no matter your age, role or ability.

Together we do amazing things and achieve unbelievable results. Together we work hard for each other. We praise and recognize great effort. We operate flexibly, with a task- not time-driven culture, so our teams can balance the demands of work and real life. We trust our people. Above all, we want everyone to feel valued and for their work to be rewarding.

Agent3 Group believes that a diverse workforce is not just a social good, but a commercial advantage. Ensuring that we have a diverse workforce and that our people are treated equally regardless of culture, gender and non-binary, sexual orientation, ethnicity, religious beliefs, diversity of thought, skills, marital status, family composition, education, age, disability, or any other characteristic, will ensure that we have the diversity of skills, backgrounds, knowledge, experience and thought to do the best work for our clients, and continue to attract the best people

#J-18808-Ljbffr

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