Fundraising Manager

2 weeks ago


Kendal Cumbria, United Kingdom Friends of the Lake District Full time €32,083

Salary: £32,083 FTE (full time equivalent)
Band 6 (provisional grading subject to potential role evaluation.)
Hours: Full-time (35 hrs per week).
Job share or part-time may be considered for the right candidate
Location: Hybrid - to be agreed, split between Friends Office in Kendal, Cumbria and homeworking
Managed by : Fundraising and Supporter Relations Manager
You will be responsible for shaping and delivering the end-to-end experience of new and existing supporters as well as leading on marketing and communications and developing and delivering our gifts in wills strategy.

Grow one-off donations and regular gifts and maximise the acquisition of new supporters through direct mail and digital marketing.
Co-ordinate all communications and messaging targeted at existing supporters.
Measure performance against campaigns and appeals.
Lead on marketing and communications around Legacy and In Memory giving.
Ensure that CRM data is used effectively across the charity.
Ensure that GDPR policies and procedures are regularly reviewed, updated and adhered to across the organisation.
Support data benchmarking, prospect research and audits as required.
As part of a new organisation-wide approach, identify and embrace new digital opportunities, trends and technologies in relation to supporter experience and direct marketing.

Demonstrable relevant professional fundraising experience with a successful track record in individual giving and/or legacy fundraising and developing donor journeys.
Extensive experience of designing, delivering and reporting on individual giving fundraising activities.
Confident in planning, delivering and managing individual giving programmes and engaging a diverse range of audiences to facilitate donor recruitment and retention.
Confident in using CRM system/s to facilitate relationship management and donor journeys.
Confident in using Microsoft Office and other digital applications.
Understanding of Data Protection/GDPR and fundraising regulations, compliance and best practice.
Knowledge of targeting, segmentation and response analysis.

A willingness and ability to work flexible hours when required.
An ability to travel independently

To learn more about us and this exciting role, please visit our website -


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