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Field Marketing Coordinator

2 months ago

Chiswick, United Kingdom Energy Exemplar Full time

About the Position

Reporting to the Global Field Marketing Manager, the Field Marketing Coordinator – Europe, is part of the Global Marketing team to deliver events and field marketing initiatives for Energy Exemplar and its clients. This role will handle event logistics including venue management, event production, food and beverage, and content while partnering closely with key internal stakeholders and external vendors. Additionally, this position will support broader field marketing activities such as regional campaigns, local brand activation, and market outreach programs to drive pipeline generation in the region. The candidate requires meticulous project management skills, a solutions-driven mindset, and the capacity to uphold the company’s mission and vision with every event and marketing initiative.

About the Team

As strategic business partners to all parts of the organization, the Global Marketing Team ensures the future success of the business through storytelling, experience building, and brand development. Innovation is our guiding light, and we hold ourselves, the Energy Exemplar brand and team to the highest standards in an environment of trust, transparency & collaboration.

Key Stakeholder Relationships

This position works closely and collaboratively with all Energy Exemplar staff but in particular:


  • Global Field Marketing Manager
  • VP, Global Marketing
  • Regional SVP
  • Regional SDRs
  • Regional Sales Directors
  • Marketing Operations

Key Accountabilities and Duties

The following list sets an expectation of the 'core' responsibilities of the role but is not exhaustive. As a rapidly growing business, the role and associated tasks will likely evolve over time, and there will be situations where tasks not listed below will need to be undertaken to support region and business growth initiatives.


Prep:

  • Develop a complete understanding of the requirements for every event and marketing initiative.
  • Build & maintain a regional events and marketing calendar with input from Solutions & Sales teams, in partnership with the Regional SVP.
  • Define, develop, implement & execute all aspects of marketing events, trade show processes, and field marketing activities including (but not limited to) logistics, event conference, registration, speaker management, catering, accommodation, etc.
  • Support the execution of regional marketing campaigns and local brand activation initiatives.

Design:

  • Research vendors and make selections based on their creativity, quality, and cost.
  • Develop & maintain the event and marketing budget, ensuring expenses do not exceed approved budgets.
  • Coordinate with cross-functional teams including Marketing, Sales, and Solutions to ensure alignment with regional goals & objectives. Communicate project requirements, timelines, status & information to all stakeholders.
  • Develop project plans, timelines, and critical paths and run of show (where appropriate) for each event and marketing initiative, ensuring all stakeholders are aligned & informed.
  • Prepare and manage event materials including signage, registration & promotional materials.
  • Create social media content to publicize events and marketing initiatives, driving attendee and customer engagement.
  • Manage tradeshow vendor in the development of booth design & graphics.
  • Venue Management: draft and finalize contracts, audio visual requirements, and lock down day-of logistics.
  • Manage event registration for each event.
  • Assist in the execution of local market outreach programs.

Execute:

  • Handle day-to-day administration of events, programs, and field marketing activities including order placements, BEO reviews, vendor monitoring, travel planning, restaurant reservations, attendee participation, registration counts, RSVP tracking, and issues resolution.
  • Attend events and marketing activities, acting as the go-to person onsite for the internal team & external stakeholders with a full understanding of all schedules & deliverables (where appropriate).
  • Analyze event and marketing feedback & suggest methods to improve future initiatives.
  • Ensure all pipeline generation from the event is logged in CRM
  • Create close-out reports with ROI information to be reported to the executive leadership team

This job description is not intended to be all-inclusive. The employee may perform other related duties as needed to meet the ongoing needs of the organization.


Candidate Requirements


Skills, Knowledge and Experience:

  • Experience in event planning, event coordination, and field marketing in a corporate environment.
  • Prior experience working with colleagues in graphic design, sales, marketing, and communications.
  • Proven project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
  • Results-oriented drive and a solid work ethic.
  • Outstanding written and verbal communications skills.
  • Ability to remain calm under pressure and maintain a customer-service mindset.
  • Flexibility and adaptability to work independently, take ownership of projects, and thrive in a fast-paced, dynamic environment.
  • Established relationships with vendors.
  • Experience in managing budgets and tracking expenses.
  • Willingness to travel domestically and internationally, as needed.
  • Self-motivated and highly collaborative
  • Advanced knowledge of PowerPoint, Acrobat, Excel, and HubSpot (or similar CRM).

Qualifications:

  • Bachelor’s degree (or equivalent) in hospitality management, public relations, marketing, or a related field.


About Energy Exemplar

Energy Exemplar is empowering transformative energy decisions across the globe.

Energy systems worldwide are undergoing radical changes to solve reliability challenges, meet clean energy targets, and integrate with adjacent industries. Energy Exemplar fits into this environment by revolutionizing the future of energy with clarity, speed, and innovation.

We are the market leader in the technology of optimization-based energy market simulation. Our modeling software suite, made up of PLEXOS and Aurora, is used in every region of the world. We have over 500 customers in more than 74 countries. One of our core values here is customer success. In order to continually serve our customers, as our base has grown - so has our team. We now have over 480 employees worldwide, and that number continues to grow. With offices in Adelaide (Australia), Salt Lake City and Sacramento (USA), London (England), Pune (India), and Singapore we are truly one global team.

We are constantly striving to develop innovative solutions to empower informed decisions about the energy future. Our team continuously strives to be first to market with the latest advances in mathematical programming and energy market simulation theory. Energy Exemplar’s founder, Glenn Drayton, is still heavily involved in our software development, backed by an expert team.

Energy Exemplar has grown significantly over the past few years, and we continue to do so as we grow at about a 30% rate annually. To continue this growth trajectory, we require an industry leading product portfolio whose hallmark is continued innovation. We also need to continue our expansion into new industries, technologies, and service models. To achieve this – we need additional talent to join our innovative, forward thinking, revolutionary company.


Energy Exemplar Vision, Culture and Values

Our Vision is empowering transformative energy decisions – revolutionizing the future of energy with clarity, speed, and innovation.

At Energy Exemplar, we foster a culture for passionate and curiosity-driven innovators to thrive.

We promote inclusivity and know that ideas and solutions can come from all levels. While our offices and employees are located throughout the world, we encourage connection and collaboration across teams and time zones. We allow for autonomy and project ownership, and support data-driven risk-taking in order to achieve excellence. A role with Energy Exemplar will see you working in a fast-paced, challenging, and equally rewarding environment where no two days are ever the same.

Energy Exemplar prides itself on its ability to assist its clients and customers to make complex impactful decisions. Energy Exemplar solves complex problems for its clients and provides a ‘crystal ball’ whereby clients can predict multiple futures and make intelligent decisions about tomorrow.

Our people reflect that desire – they are passionate about our product and about the solutions we offer our clients. Our business moves fast and doesn’t look back – it is always striving to solve tomorrow’s problems….today. That’s why we continue to be the market leader – globally.

It’s not just about the quality of our product but the quality of our people. Our people are creative, and they always look for a better way. They own their outcomes, and they perform to their best – every day. That’s what makes us who we are and a great place to work.

Our Values reflect the way we work, make decisions, and solve our problems. They also tell the story of how we work with each and with our customers.

Energy Exemplar’s Values are as follows:


CUSTOMER SUCCESS

  • Solve the problems that matter
  • Deliver solutions that drive outcomes
  • Customers’ success drives our business success.

ONE GLOBAL TEAM

  • A place where everyone can do their best work
  • Passionate about making a positive impact
  • Collaborate, communicate and act as one team

INTEGRITY & OWNERSHIP

  • Take ownership and be accountable for outcomes
  • Value spirited debate then align behind decisions
  • Operate at the highest standards

INNOVATION EXCELLENCE

  • Frontrunners – relentlessly pursuing innovation and excellence
  • Foster idea generation at all levels
  • Create the future by pushing the boundaries of today