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Consumer Insights Manager
1 month ago
Consumer Insight Manager - EMEA
High growth Company | Personal Care
Homebased role
£60k + 20% bonus & package
Client:
- Join a high-growth Personal Care Company as a Consumer Insight Manager for the EMEA region.
- Over the past 15 years, this business has evolved into a globally recognised Personal Care brand, distributing its products in over 50 countries.
- Take on a pivotal role where you will craft impactful insights that influence and steer both strategic and tactical actions in a fiercely competitive marketplace.
- We are seeking a dynamic Consumer Insight Manager to join this high-performing and passionate team.
Role:
- As a Consumer Insight Manager, you will be the key authority in shaping actionable insights to guide portfolio, brand, investment, and innovation strategies, working closely with regional and central teams.
- You will focus on the EMEA region, identifying and unlocking consumer insights, developing major brand ideas, breakthrough campaigns, and guiding innovation.
- Collaborating with Global Brand and Innovation teams, you will drive an integrated strategic insight framework for strategies and activations. You will also play a crucial role in objectively reporting on market performance and its key drivers.
- Your expertise in leveraging syndicated data and consumer research will be vital in crafting impactful insights and recommendations to shape our commercial strategy.
Ideal Candidate:
- We are seeking a thought leader for the EMEA region to provide a holistic and integrated view of consumer behaviour and the marketplace, guiding strategic and tactical initiatives.
- You should have substantial consumer insights experience in FMCG companies, particularly within EMEA markets, with a deep understanding of customer behaviour, preferences, and behavioural observations.
- Experience in data collection from various sources, such as surveys, social media, sales data, and customer feedback, is essential.
- You must be highly analytical, able to translate insights into actionable strategies, and collaborate effectively with data providers.
- Exceptional communication skills are crucial, with the ability to build relationships quickly and challenge the status quo when necessary.
- You should be commercially astute, with a proven track record of successful collaboration with cross-functional teams, and demonstrate resilience, agility, and personal accountability.
If you think the above profile is you then please get in touch. Please send your CV using the form on this page, quoting reference 19/17124/7. Confidentiality assured.
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