Partner & Alliances Marketing Director

2 weeks ago


London, United Kingdom Marketing Moves Full time

Partner & Alliances Marketing Director


For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.

SaaS

Hybrid - London

Play a key role in helping develop indirect growth globally for this fast growing SaaS business.

Responsibilities:

  • Create and implement partner and channel marketing strategies, using your expertise to drive brand awareness, create a distinctive offering and influence pipeline growth.
  • Continually evaluate the partner programme for scale, working closely with sales teams to build effective enablement marketing programmes.
  • Work in tandem with field marketing leadership to deliver regional campaigns that drive new customer acquisition, whilst also collaborating with key stakeholders across the business to ensure an integrated approach.
  • Track and measure all partner initiatives with defined metrics and KPIs.

Background:

  • Track record of delivering effective channel/partner/alliances strategies, within a B2B technology business. Ideally, your experience will have been gained in a rapid growth environment.
  • Deep understanding of enablement, ABM and programme marketing across regions.
  • You'll clearly appreciate partner/alliance sale cycles and associated demand generation requirements.
  • An ability to work at both a strategic and tactical level is key.

Contact: Melvin Day

mday@marketingmoves.com

c£120K + bonus



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