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Social Media Co-ordinator

2 months ago

London, United Kingdom Tala (We are Tala Ltd) Full time

TALA, a digital-first women’s activewear company, has been on a rocket ship since its founding in 2019 by Entrepreneur Grace Beverley. Scaled on amazing organic social traction, we’ve matured into a business with a multi-faced marketing strategy across multiple channels. Off the back of our success, we’ve raised funds with world class venture capital and are in a period of extraordinary growth.

We are looking for a dynamic and creative Social Media Co-ordinator to join our team, with a strong focus on managing and growing our Instagram and LinkedIn presence. Reporting into the Head of Social Media, this role will be pivotal in executing our social strategy, creating engaging content, and driving key growth metrics, including follower growth, engagement, reach, and conversion.

Tasks

Key responsibilities:

  • Channel Strategy Execution: Own community management and posting schedule on our key social channels - notably Instagram & LinkedIn - focusing on growth metrics such as follower growth, engagement, reach, and conversions, blending creative vision with commercial acumen.
  • Channel Day-to-day Maintenance: Own the general health of key channels by managing scheduling, post creation, crafting social-first captions, posting, post-upload monitoring, community management, and sourcing user-generated content.
  • Content Creation: You will be required to support our Senior Content Creator & Social Content Creative Lead, creating content for Instagram, as well as other key channels. This requires a comfort in multiple content settings (behind and in front of the camera) and exhibiting a willingness to consistently experiment with new concepts while maintaining high standards.
  • Campaign Strategy Support: Lead on building larger-scale campaign rollout plans, as well as strategizing, developing, and executing smaller-scale campaigns with a social-first approach, aligning with seasonal moments like Valentine's Day and Mother's Day. You may be required to be on set from time to time, but only according to the needs of the specific shoot as determined by the Head of Social.
  • Reporting & Analysis: Conduct weekly and monthly reporting on channel performance, utilising data analysis skills to visualise and communicate insights effectively.
  • Support: You will provide ad hoc support for the wider socials team, currently consisting of Head of Social, Social Co-ordinator (TikTok & Pinterest), Senior Content Creator & Social Content Creative Lead. From socials content, to copywriting, asset editing and more. You will have an opportunity to learn and try your hand at many disciplines, and will be up for whatever comes your way.
Requirements

You should:

  • Have at least 2 years of professional social media experience, having managed a similar account first-hand
  • Have clear examples of both your contributions to growing a social account, and crafting the aesthetic character of the account
  • Have experience creating engaging content - we’ll want to see examples of what you can do, from ideation to filming to editing
  • Have experience with reporting tools such as Google Analytics to provide insightful analysis into channel performance.
  • Be comfortable working in a start-up environment: working lean and quickly with available resources
  • Be highly organised and an excellent project manager, attentive to detail and commercially minded
  • Have a good understanding of the brand and the customer
  • Be driven, ambitious, solution-oriented, and nice to work with
Benefits
  • Competitive salary
  • Fun, startup working culture
  • A sense of mission, and contribution to the greater good
  • Tues – Thurs at our Vauxhall office, optional Mondays & Fridays remote
  • Clothing allowance and discount on the best athleisure in the game

Our shopping habits are driven by global powerhouse fast fashion brands, churning out hundreds of thousands of cheap clothes every day, telling us we must shop and wear the latest styles.

TALA is the brand you always knew you wanted but could never quite find - responsibly made activewear and off-duty styles at competitive prices without the need to compromise on high-performance designs and flattering fits. TALA was founded in May 2019 by fitness entrepreneur Grace Beverley to disrupt the fast fashion and activewear industries after years of working in the space.

We are TALA. Flattering fits you feel good in and good about.