Senior Manager, Field Marketing Industry Campaigns – UK

1 month ago

London, United Kingdom Clarke Recruitment Solutions Full time

Senior Manager, Field Marketing Industry Campaigns – UK - Financial Services

An exciting opportunity for a year contract with the leading SaaS company, a true trial blazer. We are looking for an experience industry campaign specialist to deliver strategic campaigns across Financial Services (FINS) in the UK and Ireland.

£39ph + Holiday pay PAYE (Inside IR35)

14 month contact

Hybrid working 2/3

Bishopsgate


As the Senior Manager, Field Marketing Industry Campaigns - UK, you will lead the development and execution of integrated demand generation campaigns for the Financial Services (FINS) industries in the UK and Ireland. This role involves working closely with senior sales stakeholders to drive leads, pipeline, and ACV. You'll manage a marketing programme that engages prospects and customers to support pipeline goals, collaborating with global and EMEA marketing teams on initiatives like Global Campaigns, Digital, Strategic Events, GTM Campaigns, ABM, Exec Programs, and SICs. The role requires strategic problem-solving skills and experience in B2B demand generation, working with cross-functional teams to align on objectives, execute plans, and measure results.

Key responsibilities for this role

Reporting to the Director of Industry Marketing, you will be responsible for the strategy and implementation of the marketing plan in support of UKI business that spans the following areas:

* Lead the Go-to-Market Strategy for Financial Services (FINS): Leading and developing the comprehensive go-to-market marketing plan for FINS to generate marketing driven pipeline (New Logo, Upsell and Cloud Cross-sell) through collaborating with UK marketing functions, sales leadership, and aligning with EMEA & Global Field Marketing.

* Performance Management: Results-driven. Manage the annual marketing plan and goals for specific group of industries, accountable for the budget management and quarterly targets, initiatives, and metrics, ensuring measurable and accountable results.

* Data-Driven Innovation: Owns the marketing driven pipeline goals and targets for their respective segment, uses data-driven decision making through analysis to drive performance of Marketing Sourced and Marketing Influenced pipeline from go-to-market activity, understand and target prospects and customers successfully, and align with the state of the sales business, to optimise the Marketing plan and spend to maximise impact and engagement

* Orchestrating Stakeholders across Multiple Channels: i.e. Digital, Events, Executive programs, ABM, Salesforce Innovation Centre engagements. Ensuring alignment with overarching Marketing and Business objectives, and achievement of Marketing targets.

* Stakeholder Alignment: Communicate with key senior sales stakeholders, particularly the Senior Area-Vice President for industry, industry advisors, account executives and business development teams.

* Collaborating as one team: Translating business priorities into effective marketing strategy across the teams, aligning the priorities across both sales and marketing to achieve results. Collaborating as one Global Field Marketing team to maximising our Campaigns and Demand Generation initiatives.

Required Skills

* 10+ years of professional experience in marketing campaigns roles. Industry marketing experience in Financial Services a plus.

* Strong background in leading and delivering demand generation campaign strategies and plans, from concept through to execution and results.

* History of achieving performance-marketing, delivering and over-achieving on goals and targets. Results driven.

* Adept at working across multiple customer and prospect segments for new logo, cross-sell and upsell strategies

* Ability to work across a complex set of solutions, multi-functions, and multi-regional organisations.

* Ability to think creatively, identify and solve complex problems

* Strong communication and presentation skills, with ability to influence stakeholders

* Excellent time management and prioritisation skills

* Highly motivated, detail-oriented, and a self-starter

  • Senior Manager, Field Marketing Industry Campaigns

    4 weeks ago

    London, United Kingdom Clarke Recruitment Solutions Full time

    Job Description Senior Manager, Field Marketing Industry Campaigns – UK - Financial Services An exciting opportunity for a year contract with the leading SaaS company, a true trial blazer. We are looking for an experience industry campaign specialist to deliver strategic campaigns across Financial Services (FINS) in the UK and Ireland. £39ph + Holiday pay...

  • Senior Manager, Field Marketing Industry Campaigns – UK

    1 month ago

    london, United Kingdom Clarke Recruitment Solutions Full time

    Senior Manager, Field Marketing Industry Campaigns – UK - Financial Services An exciting opportunity for a year contract with the leading SaaS company, a true trial blazer. We are looking for an experience industry campaign specialist to deliver strategic campaigns across Financial Services (FINS) in the UK and Ireland. £39ph + Holiday pay PAYE (Inside...

  • Senior Manager, Field Marketing Industry Campaigns – UK

    1 month ago

    London, UK, UK, United Kingdom Clarke Recruitment Solutions Full time

    Senior Manager, Field Marketing Industry Campaigns – UK - Financial ServicesAn exciting opportunity for a year contract with the leading SaaS company, a true trial blazer. We are looking for an experience industry campaign specialist to deliver strategic campaigns across Financial Services (FINS) in the UK and Ireland.£39ph + Holiday pay PAYE (Inside...

  • Senior Campaigns Manager, Financial Services

    1 month ago

    london, United Kingdom Marketing Moves Full time

    Senior Campaign Manager - Financial Services SaaS London/Hybrid You will drive growth at one of the most exciting and fast-growing data analytics companies, raising awareness and accelerating pipeline growth within their Financial Services segment. Responsibilities: Own and deliver the Financial Services segment (Banking & Insurance) messaging,...

  • Senior Campaigns Manager, Financial Services

    1 month ago

    London, United Kingdom Marketing Moves Full time

    Senior Campaign Manager - Financial ServicesSaaSLondon/Hybrid You will drive growth at one of the most exciting and fast-growing data analytics companies, raising awareness and accelerating pipeline growth within their Financial Services segment. Responsibilities: Own and deliver the Financial Services segment (Banking & Insurance) messaging, value...

  • Marketing Campaign Strategist

    1 week ago

    London, Greater London, United Kingdom Society of Chemical Industry Full time

    The Society of Chemical Industry is seeking a highly skilled Marketing Campaign Strategist to join their publishing team. This exciting opportunity will involve developing and delivering strategic marketing initiatives to support SCI's portfolio of research journals.Job DescriptionIn this role, you will be responsible for conducting market research to gain...

  • Senior Campaigns Manager, Financial Services

    4 weeks ago

    London, United Kingdom Marketing Moves Full time

    Job Description Senior Campaign Manager - Financial Services SaaS London/Hybrid You will drive growth at one of the most exciting and fast-growing data analytics companies, raising awareness and accelerating pipeline growth within their Financial Services segment. Responsibilities: Own and deliver the Financial Services segment (Banking & Insurance)...

  • Marketing Campaign Strategist

    3 weeks ago

    London, Greater London, United Kingdom Marketing Tip Full time

    Marketing Campaign StrategistAt Devonshire, we're partnering with an investment management firm to find a Marketing Production Specialist. If you're passionate about driving impactful marketing campaigns in the financial services industry, this could be the role for you.As a Marketing Production Specialist, you'll play a key part in executing multi-channel...

  • Senior Manager, Performance

    1 day ago

    London, United Kingdom EMR Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards insurance providers.Responsibilities:Lead marketing efforts within the UK market creating personalised marketing campaigns to drive upsell & cross-sell opportunities.Plan, create, and execute field sales activities and events...

  • Marketing Campaign Manager

    4 weeks ago

    London, Greater London, United Kingdom Hachette UK Full time

    About the RoleWe're looking for an experienced Marketing Campaign Manager to join our Communications team at Hachette UK. As a key member of our team, you'll be responsible for devising and implementing creative marketing plans to promote our books and gifts to a wide audience.Key Responsibilities* Develop and execute marketing campaigns across various...

  • Senior Marketing Manager

    3 days ago

    London, United Kingdom EMR Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards insurance providers.Responsibilities:Lead marketing efforts within the UK market creating personalised marketing campaigns to drive upsell & cross-sell opportunities.Plan, create, and execute field sales activities and events...

  • Senior Industry Marketing Manager, UKI Field Marketing

    3 weeks ago

    London, Greater London, United Kingdom AWS EMEA SARL (UK Branch) Full time

    Role DescriptionThe ideal candidate will possess the ability to plan and deliver industry-specific initiatives that contribute to business growth. Working closely with field sales, you will be driving impactful programs, campaigns, and initiatives.This role involves leading cross-funnel initiatives aimed to increase awareness, generating demand, and...

  • Senior Marketing Manager

    1 day ago

    London, United Kingdom EMR Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards insurance providers.Responsibilities:Lead marketing efforts within the UK market creating personalised marketing campaigns to drive upsell & cross-sell opportunities.Plan, create, and execute field sales activities and events...

  • Senior Marketing Campaign Manager

    1 month ago

    London, Greater London, United Kingdom Vista Group Full time

    Job SummaryWe are seeking a highly skilled Senior Marketing Campaign Manager to join our team at Vista Group. The successful candidate will be responsible for driving successful outcomes for our marketing stakeholder cinema clients in the EMEA region.The Senior Marketing Campaign Manager will oversee the delivery of marketing campaign requirements and...

  • Senior Marketing Manager

    2 days ago

    London, SE11, South East London, United Kingdom EMR Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards insurance providers.Responsibilities:Lead marketing efforts within the UK market creating personalised marketing campaigns to drive upsell & cross-sell opportunities.Plan, create, and execute field sales activities and events...

  • Senior Field Marketing Manager, Amazon Business

    5 months ago

    London, United Kingdom Amazon EU SARL (UK Branch) - D67 Full time

    Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. At Amazon Business, we...

  • Marketing Campaign Manager

    1 month ago

    London, Greater London, United Kingdom Cineworld Cinemas Ltd Full time

    Are you a marketing professional looking for a new challenge? We have an exciting opportunity for a Campaign Manager to join our team at Cineworld Cinemas Ltd.As a Campaign Manager, you will be responsible for managing and delivering national marketing campaigns to drive higher revenue through our cinemas. You will work closely with the Senior Marketing...

  • Senior Marketing Campaign Strategist

    1 week ago

    London, Greater London, United Kingdom iManage Full time

    About iManageiManage is a leading provider of software solutions for the legal and financial industries. We are committed to delivering innovative products that meet the evolving needs of our clients.Job DescriptionWe are seeking an experienced Senior Marketing Campaign Strategist to join our team in London, UK. As a key member of our marketing department,...

  • Senior Marketing Strategist

    3 weeks ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Senior Product Marketing Manager Job DescriptionAbout the Role:We are seeking an experienced and innovative Senior Product Marketing Manager to join our team at Marketing Talent | Marketing Recruitment Experts. As a key member of our marketing function, you will be responsible for developing and executing the marketing strategy for our B2B financial...

  • Senior Marketing Campaign Strategist

    1 week ago

    London, Greater London, United Kingdom Trip Full time

    About UsTrip.com Group is a leading global travel service provider, founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021. We integrate travel resources from industry partners and help travelers worldwide pursue the perfect trip with exceptional travel products and services.We have four Customer Service Centres for Trip.com established in Japan,...