Director of Field Marketing, EMEA

3 days ago


London, United Kingdom AppsFlyer Full time

At AppsFlyer we believe every challenge is an invitation to innovate.Were looking for a Director of Field Marketing EMEA to help us shape the future of measurement.In this role youll connect global strategy to local execution ensuring every regional initiative drives measurable impact across pipeline customer engagement and brand leadership. Youll collaborate with talented professionals worldwide in a culture that values curiosity collaboration and growth.About the RoleYou will lead a distributed regional team across EMEA to design and deliver high-impact field marketing programs that directly contribute to revenue growth and customer success. Working closely with Sales Customer Success Partnerships and global marketing functions youll ensure that every initiative creates tangible value and reinforces AppsFlyers leadership in measurement and analytics.What Youll DoDesign and execute a regional field marketing strategy that translates global GTM priorities into localized high-touch programsLead the creation of account-based and vertical-specific experiences for strategic accounts focusing on engagement quality and business impactOrchestrate a full event pipelineexecutive roundtables summits customer engagements and partner activationsBuild coach and empower a distributed field marketing team across EMEA to operate with clarity and autonomyCollaborate closely with Sales and Customer Success to align on pipeline performance ROI and shared revenue goalsPartner with global teams (Product Marketing Growth Brand Ops) to ensure alignment and consistency between global and regional initiativesRepresent the voice of EMEA within global marketing surfacing insights trends and feedback to influence strategyWhat You Have7 years of B2B SaaS marketing experience including at least 4 years in regional or field marketing leadershipProven track record in designing and executing high-touch account-based and vertical-specific marketing programs that drive measurable pipeline growthExperience collaborating cross-functionally in matrixed organizations across Sales CS and PartnershipsStrong commercial acumen and the ability to connect marketing activities to business outcomesExperience leading and developing distributed teams across diverse EMEA marketsExcellent communication organization and stakeholder management skillsComfortable representing AppsFlyer externally at industry events and able to engage senior audiences confidentlyAbility to travel up to 20% based on regional needsBonus PointsExperience in the mobile digital marketing or advertising ecosystemExperience working across EMEA marketsFamiliarity with revenue operations and data-driven marketing measurementIntroduced by an AppsFlyer team memberWhy Join UsAppsFlyer is a global company with 20 offices worldwide. Through initiatives like the Be Well mental health program the Global Employee Exchange Program and continuous learning and wellness opportunities we empower our people to thrive personally and professionally.Here titles dont define usideas do. Youll join a culture where collaboration creativity and authenticity shape the way we grow together.As a Customer Obsessed company we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go Kaniel CEORequired Experience:Director Key Skills Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills Employment Type : Full Time Experience: years Vacancy: 1



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