Campaign Media Executive

2 weeks ago


Leeds, Leeds, United Kingdom Sky Betting and Gaming Full time

What you'll do

We have a superb opportunity for a Campaign Media Executive to join the Gaming Media Team and work across the planning and implementation of offline media channels - such as TV, OOH, Radio, Sponsorships/ Partnerships and Print.

Reporting into the Campaign Media Manager, this is the ideal chance for someone with an existing grounding in media/ marketing to upskill themselves by learning from industry specialists, contributing to the spend of an eight figure budget and working across our market leading brands - Sky Vegas, Sky Bingo and Sky Casino.

Do you have experience working for an offline media agency? Ideally yes but, no worries if not, as long as you have had exposure to some of the channels above and you're analytical, collaborative and willing to learn.

Here are some of the main responsibilities:

  • Work closely with relevant internal teams (Campaign, Brand and Creative, CRM, Social, Digital Media Team) to ensure that plans are aligned and that campaigns are executed as planned.
  • Work alongside our external media agency, ensuring all media plans are on-budget, aligned to strategy, and continually optimised.
  • Contribute to the strategy and delivery our offline media activity – annually, monthly and for specific campaigns.
  • Supervise campaign performance, reporting by channel and ensuring that we optimise delivery and continually improve results.
  • Keep an eye on competitor strategy and media activity.
  • Become immersed in the latest industry news, case studies and ways of working; develop a useful network of colleagues and engage in wider team tasks, assisting on ad hoc projects.

How you'll do it

  • Be able to drive recommendations forward ensuring the business is taking action.
  • Be analytical and have the ability to spot key trends and act up on them.
  • Be naturally collaborative, and with a desire to be part of a highly successful team rather than just being a highly performing individual.
  • Be personable and keen to form positive relationships with colleagues and external suppliers.
  • Be motivated to learn more about the latest developments in media
  • Have high levels of passion, dedication and enthusiasm.
  • It is desirable, but not crucial, that you have experience managing sizeable marketing budgets.


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