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Performance Marketing Manager
2 months ago
ClearBank was built on the belief that banking infrastructure would no longer slow down progress. Instead, it's the catalyst that unlocks the potential to innovate. That's why our clients - financial institutions from fintechs and crypto platforms, to banks and credit unions - use our API to power their banking infrastructure.
But we wouldn't be ClearBank without our people. They're what powers our innovative technology and the reason we love what we do every day. We're a group of spirited people who are never afraid to challenge the norm - becoming stronger, more energised and that much better when we're together. It's our belief in fairness, autonomy and choice that means our people are empowered with the tools to learn, grow and contribute to ours and our clients' success. Interested in joining us? Read on or visit our website for more information.
The role
You'll be joining the Marketing team as a Performance Marketing Manager. Reporting to the Marketing Lead, you'll be a part of a fast-growing business that is challenging the market and doing things differently.
We're looking for an individual with a strategic outlook who can work hands-on to take our existing digital presence to a whole new level. With the support of the wider Marketing team and agency partners, you'll be responsible for overseeing day-to-day performance of search and social advertising campaigns including paid search, programmatic media buying, email, remarketing, and LinkedIn advertising. You'll genuinely be interested in digital customer experiences, want to continually evolve our digital marketing and report on findings to improve. You'll be an integral part of our team focussed on driving revenue growth through enhancing our online acquisition channels in existing and new markets.
And you'll be joining one of the fastest-growing tech company in the UK, according to Deloitte Fast 50.
What you'll do{{:}}
- Working closely with Marketing leadership, you'll be responsible for developing strategic plans and managing digital marketing campaigns that drive measurable results utilising a combination of paid search, display, and social media
- Effectively manage the relationship with the digital marketing agency that support on paid digital activity, continuously meeting deadlines and managing the upcoming calendar of activities
- Manage paid social campaigns, working closely with the wider Marketing team on content and design
- Manage defined budgets, monitor spend pace and performance forecasting for paid campaigns
- Gather data and industry research as needed to support the leadership team members in developing marketing strategies
- Implement demand generation programmes to build a steady flow of MQLs
- Support on website tracking and enhancements to drive increased traffic - ensuring tracking is in place to report on campaigns
- Working with the RevOps team to create, test and launch single and multi-step campaigns within HubSpot and Salesforce
- You'll be working with people across the business, including the Revenue team and the Product team, to find ways we can digitally build connections and raise brand awareness with prospective and existing clients
- Regularly report on our digital activity, including (but not limited to) our website traffic, lead generation, social media activity, emails/newsletters, and specific campaign tracking
- You'll be a brand champion - being an expert on our branding and tone of voice to ensure all paid campaigns are of high-quality, impactful and in line with the ClearBank brand.
- Previous work experience in a similar role in a dynamic and fast-paced professional environment (B2B preferable)
- Proficient knowledge of Google Analytics, Google Ads, LinkedIn Campaign Manager and Google Tag Manager
- Experience with marketing automation and CRM tools (ideally with HubSpot and Salesforce)
- Experience utilising content management systems
- Stellar verbal and written communication skills with a keen eye for detail
- Ideally experience launching campaigns in multiple countries
- Experience in measuring and reporting against digital activity - intermediate knowledge of Microsoft Excel
- You'll have a keen interest in keeping up to date with the latest digital trends and best practices
- You have a data-driven passion to know the ins and outs of how our website performs, and a genuine interest in how we can keep improving
- Understanding of HTML/CSS a plus
- Google certifications a plus
- We have a flexible working philosophy, empowering our employees to manage their time in a way which allows them to meet both work and personal commitments, in partnership with their line manager.
- Spacious and well-equipped offices in London and Bristol
- 27 days annual leave per year, plus flexible bank holidays
- The option to work outside of the UK for up to 30 days per year
- Regular company-wide socials
- Take a couple of days per year to volunteer with your chosen charity to do something bigger than ClearBank
- Private healthcare through Healix and discounted Bupa dental cover, with employee healthy living perks and discounts through YuLife
- Enhanced family-friendly leave
- Plus, you'll have the opportunity to join an innovative team that's building a bank fit for the future ?
ClearBank is committed to ensuring equal opportunities throughout every stage of the recruitment process. ClearBank recognises that diversity is vital to the long-term success of the business in the communities and markets in which it operates. ClearBank is also a firm believer that an inclusive culture fosters greater employee engagement and collaboration.
ClearBank strives for diversity and inclusion of all forms, including (but not limited to){{:}} gender, age, educational and professional background, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief and sexual orientation.
As part of the Company's commitment to equal employment opportunity, we provide reasonable adjustments, to candidates during the recruitment process, including to individuals with disabilities. We want to create a safe space that welcomes everyone so please let us know how we can accommodate you. In case you have any accessibility requirements you can share this with our Talent Acquisition team prior to your interview stage, if applicable.
The legal bit
By submitting your CV, you confirm that you can demonstrate you have the right to work in the UK. Regretfully we are not in a position to sponsor applicants for immigration purposes at the current time. By submitting your CV to ClearBank Limited you are providing your consent for us to use the information you provide for recruitment purposes. For more information on how we manage your data go and check out our Candidate Privacy Notice on the ClearBank website to see how we process, manage and look after your data. You are also allowing us to communicate with you by email and telephone for recruitment purposes.
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