Senior Digital Content Manager

1 month ago

London, Greater London, United Kingdom Deckers Brands Full time

Senior Digital Content Manager (eCommerce) - London (12 Month Maternity Cover)

At Deckers Brands we don't just create shoes, we create lifestyles. We are about opportunity. Opportunity to create, to grow and to have an impact. We want all our people to be as successful as they can be, to reach their full potential.

We want to positively impact the world, whether that be with our Be Good, Do Good community involvement, or through employing sustainable business practice and socially responsible operations. How we continue this journey is down to our 3,000 strong global team, across our five brands (UGG, Hoka, Teva, Sanuk and Koolabura by UGG). No matter where you are based within our team, we are committed to helping our people thrive. We will offer you a generous employee benefits package, as well as health, wellness, and career development support.

COME AS YOU ARE

We believe that the company you build is defined by the company you keep. We believe that a diverse, inclusive culture drives creativity and success. We believe that open hearts and minds together can unleash the potential of a brilliant mix of people—in every corner of Deckers. We strive to create a workplace that values ALL people, where we embrace differences, and everyone feels empowered to bring their full, authentic selves to work. Because the more perspectives we share, the better we can be.

The Role:

In this role, you'll own the creation and implementation of EMEA eCommerce content strategy across our brands; HOKA, UGG & Teva.

Day to day, you will manage the content planning, development, and production of content, ensuring that brand and product storytelling is culturally relevant across our markets whilst delivering a pinnacle online experience for our consumers.

Your Impact:

Collaborate with Trade, Brand and Design to drive pinnacle customer experiences

Create and deliver on a content strategy that reflects the global business plans whilst localizing content for our markets

Translate global and broader regional strategies into an actionable content roadmap

Seek opportunities to build deeper connections with our customers and leading the rollout of new ideas and initiatives for content

Identify learnings from data analysis and share learnings across your team

Uphold brand guidelines across all initiatives

Work with UX, content production and design teams to improve content engagement on the site and produce relevant reports as needed

Accountable for the build of all onsite content

Lead the EMEA template request and creation process, partnering closely with global teams, front-end developers and design teams

Collaborate with the content development and Tech teams to improve the CMS platform

Support content development, design and content production teams to ensure that content design, build and QA processes are continually optimized

Maintain great relationships with CRM team to ensure the content alignment for campaign launches are consistent and appropriate for the direction of the brand.

Collaborate closely with the Brand Marketing and PR team to integrate brand and social activity on the website.

Who You Are:

A great communicator and collaborator across an EMEA and Global organisation

An experience project manager, who remains organised throughout a project

An experienced people leader, able to engage, motivate and develop a team throughout a project

We would Love to Hear from People with:

Experience in digital content and project manager in an eCommerce environment

An understanding of what drives online conversions

Confident with web principles and practices and new technologies

A good understanding of online marketing, specifically SEO optimization and best web practices

Experience of working with a CMS system, ideally Salesforce/Demandware and CoreMedia

HTML skills and agile, scrum methodology are essential for this role

What We Will Give You:

Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.

27 Days Holidays + Bank Holidays & some time away from work – on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.

Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.

Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme

Hybrid & Flexible Working Environment

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

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