Customer Value Manager
Found in: beBee jobs GB - 2 weeks ago
Customer Value Manager
Leicester / Windsor/ Edinburgh Flexible UK Locations with FlexFirst hybrid working
Overview
British Gas Business (BGB) is the leading provider of energy to SMEs in the UK and is focused on helping its customers' energising a greener, fairer future.
The new Customer Value and Commercial Operation Team sits at the beating heart of British Gas Business and is a dynamic and multifaceted group responsible for enhancing commercial outcomes, maximising customer lifetime value, and ensuring the seamless operation of our commercial and pricing services. This team combines expertise in customer relationship management, data analytics, commercial operations, and profitability analysis to create value for our customers and drive sustainable growth for the company.
You will also manage a small team and will be required to visit some of our key BGB locations including Edinburgh, Leicester and Windsor.
The Role
You will play a pivotal role in maximizing customer satisfaction, retention, and profitability within our commercial customer segment. This role involves leveraging advanced data analytics techniques to enhance customer lifetime value, conduct propensity analysis, perform customer segmentation, and identify key commercial customer attributes. As Customer Value Manager you will work closely with cross-functional teams to develop strategies that enhance customer relationships and drive revenue growth.
Specific areas of accountability will include:
- Lifetime Value Modelling for customers.
- Customer Propensity Analysis.
- Customer Segmentation development and management.
- Commercial Customer Attributes: · Identify and analyse key attributes of commercial customers, including their preferences.
- Data Analysis and Reporting.
- Cross-functional Collaboration: with sales, marketing, product development, and customer support teams.
The Person
You will have significant experience in customer journeys within an industry that is focused on renewal performance and outcomes. You will be highly analytical with ability to simplify and solve complex, ambiguous problems.
Commercially astute with an understanding of the energy P&L dynamics (COGS, OPEX, pricing strategies), customer lifetime value and key value drivers. Advanced modelling and statistical analysis experience would be advantageous.
You will also have prepared papers and story boards for leadership teams and have a passion for inclusive collaboration.
You could be from either a marketing, commercial or data science background in customer lifecycle management. We are open to other industry experience but b2b is preferred.
#LI-BGAS
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