Marketing Manager
Found in: beBee jobs GB - 2 weeks ago
Knight Frank are hiring a Marketing Manager - UK Cities (12 Month Fixed Term Contract) on a 4 day per week contract.
Overview
The Marketing Manager for UK Cities is responsible for building, driving, and delivering marketing strategy and tactics across our 10 UK regional offices. Working in close collaboration with colleagues in commercial marketing and the wider marcoms function, you will plan and implement key initiatives and campaigns to build awareness and consideration, and drive business generation across our regional offices - all strategically aligned to the 3-year plans. You will be the main point of contact and lead coordination across marketing, PR and research, ensuring a cohesive 'client first' approach.
Areas of responsibility
Lead marketing engagement with UK Cities teams, building relationships with key stakeholders so you are recognised as their trusted marketing advisorRaise market profile and brand salience with our audiences, demonstrating a strong understanding of our market and core clients
Localise UK-wide campaigns to deliver regional market relevance
Devise, develop, and advise on effective marketing strategies, execute compelling campaigns and deliver effective cross-channel plans which have measurable impact.
Lead a coordinated approach with counterparts in PR and Research to deliver a clear, insightful Knight Frank voice to our clients and the market – including through regular marcoms workshops with the regional teams.
Collaborate with colleagues in the Commercial Marketing team, and wider marcomms team, to spot opportunities to collaborate and align around market themes and client needs
Work closely with the UK Cities PR consultants to ensure regional coverage of campaigns, and promote knowledge sharing of content throughout the regions
Key competencies
This role requires strong marketing advisory, stakeholder management and project management skills. You will be a brilliant collaborator, bringing people together across multiple locations to align to a common vision with a strong 'client first' focus.
To succeed in this role, you will be able to: Support, advise, collaborate and delegate effectively
Actively listen to business requirements and translate them into actionable marketing plans
Deliver multi-channel marketing plans and measure impact
Proactively identify potential blockers, steering marketing campaigns to successful outcomes
Lead change and inspire continuous improvement
Have an eye for detail with copywriting, proofing and design
Get hands on when necessary to ensure campaigns get over the line
Professional experience
Marketing qualification and / or 5+ years Marketing communications experience preferred.
Experience of working in a partnership, or complex matrix organisation desirable.
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