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Senior Optimisation Manager

3 months ago


London, Greater London, United Kingdom CPL Specialist Full time

The Role:
Senior Optimisation Manager


Contract:
Perm


Salary:
Up to £70k pa depending on experience


Location:
London (Remote)


Start date:
ASAP


As the Account Strategist, you will "own" a set of our highest-value advertiser accounts together with your Sales and Account Management counterparts across pre-sale, during campaigns and post-sales.


You will work independently to identify, prioritize and provide necessary service and proactive advice for the improvement of assigned accounts either through best practice implementation, account analysis, and/or category expertise.


You will work directly with advertisers to help identify opportunities and promote behaviour that grows and ensures long-term client success with Verizon Media.

This can include daily interaction as well as preparation and delivery of monthly and quarterlysenior executive presentations.


The role will involve an element of travel to present in client meetings and also spend time in local Verizon offices training sales counterparts and establishing yourself and the team as the Strategists supporting the business through ongoing performanceimprovements.


Responsibilities:

  • Partnering with your Sales counterparts, "Own" a set of our premium highvalue advertiser accounts from presales, campaign setup and optimization to postcampaign analysis and future opportunity development.
  • Work independently to identify, prioritize and provide necessary service and proactive advice for the improvement of assigned accounts either through best practice implementation, account analysis, and/or category expertise.

Requirements:

  • Be an expert with respect to optimization opportunities and be able to communicate these to all levels of our advertisers' organizations.
  • Have a deep knowledge of all advertising products and be able to look for opportunities to crosssell your clients into other areas of the business.
  • Demonstrated experience providing strategic marketing advice either within a direct company or as part of an agency.
  • Strong understanding of all facets of digital marketing, best practice campaign development and management, and a willingness to keep abreast of emerging trends within the industry
  • Ability to solve problems and identify opportunities through the use of analytics, category expertise and critical thinking
  • Excellent communications skills, with an ability to "think on your feet"
  • Expert Microsoft Office Suite skills (Excel, Word and PowerPoint)
  • Demonstrated success working in a crossfunctional environment, leading change amongst peers and senior management
  • Experience servicing and/or consulting in a vendor/client relationship
  • Knowledge of broad marketing & advertising trends and frameworks
  • Willingness to travel Language requirements Italian is preferable