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Senior Marketing Executive
4 months ago
Senior Account Marketing Executive
This role is for candidates only, not recruiters.
Company: Email Kong (emailkong.com)
Compensation: up to £35K DOE
Location: London, UK (Hybrid)
Holiday: 25 Days + BH & your Birthday
Contract: Full Time (Perm) Mon – Fri
Other Perks: Private Health & Dental Insurance
Company Overview:
Email Kong is a full-service eCommerce retention marketing agency run by a team of proven experts. We help D2C eCommerce brands map out and optimise their customer journey across Email Marketing, SMS, Direct Mail & Push Notifications. We're proud to be at the forefront of eCommerce retention marketing. As a Klaviyo Gold Master Partner, alongside partnerships with Recharge, Yotpo, Wonderment, and Sendlane, we belong to an elite class of agencies.
Job Description:
We’re in search of a Senior Marketing Executive to join our team and work directly with the founder, diving deep into the essence of our agency’s approach. As a Senior Marketing Executive you will be responsible for managing retention marketing strategies (such as Email and SMS) for a diverse range of exciting D2C brands in industries like health & beauty, fashion, and home decor. This role requires a deep understanding of the eCommerce sector to successfully come up with ideas and find the perfect blend of strategy, creativity, and execution.
Key Responsibilities:
- Create and Manage Retention Marketing Campaigns: Develop and oversee retention strategies for our clients, primarily focusing on email and SMS channels. Utilise research and historical data to inform your campaigns.
- Schedule and Execute Campaigns: Timely schedule and send email and SMS campaigns using email service providers (ESPs) like Klaviyo.
- Campaign Tracking and Organisation: Ensure all campaigns are sent as planned and organise the workflow using project management tools like Asana to track progress and address any issues.
- Monitor Campaign Performance: Employ marketing software to track the results of campaigns and provide weekly reports, highlighting successful strategies and areas for improvement.
- Oversee Marketing Projects: Ensure that marketing projects for all clients are effectively managed, with tasks prioritised appropriately. Maintain regular communication with clients to keep them updated on project progress and any critical developments.
- Client Communication Management: Handle communications with clients, providing regular updates on performance and insights to maintain their engagement with our services.
Requirements:
- Fluent in English: Must have excellent writing and speaking skills.
- Growth Mindset: Strong desire for continuous learning and self-improvement.
- Experience in eCommerce Marketing: Minimum of 2 years proven experience, specifically in eCommerce marketing.
- eCommerce Expertise: Experience working directly with or for a Direct-to-Consumer (D2C) brand, or within a marketing agency specialising in eCommerce services.
- Proficient with Marketing Automation Software: Familiarity with marketing automation tools specifically used for eCommerce stores (such as Klaviyo, Sendlane, Yotpo, etc.)
- Knowledge of eCommerce Platforms: Experience using platforms like Shopify, WooCommerce, or Magento, etc.
- Passionate about Retention Marketing: Strong interest and enthusiasm for all aspects of retention marketing.
- Independent and Communicative: Self-starter with excellent communication skills, capable of working collaboratively with various teams.
- Highly Organised: Planning is second nature to you, enabling efficient management of tasks and deadlines.
- Analytical Abilities: Skilled at analysing client metrics to identify both successful and unsuccessful strategies.
- Educational Background: A bachelor’s degree in Business, Marketing, or a related field.
What We Offer:
- Competitive Salary: Up to £35K, depending on experience.
- Dynamic Startup Environment: Immerse yourself in the vibrant startup culture at our central London location.
- Direct Mentorship: Collaborate closely with our founder on exciting retention marketing campaigns, gaining invaluable insights and knowledge in eCommerce and retention strategies.
- Flexible Hybrid Work Setup: Enjoy the flexibility of splitting your time between home and our central London office.
- Growth Opportunities: Join as one of our earliest team members and seize the exciting development opportunities that come with our growth.
- Health Insurance: Comprehensive private health insurance and dental cover
- Birthday Leave: Enjoy an extra day off on your birthday.
How to Apply: Submit your resume through LinkedIn
