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International Regional Executive

4 months ago


Andover, United Kingdom Twinings Full time
DescriptionHow would you like to be part of exciting innovation pipelines, working with incredible international teams all dedicated to the evolution of a proud 300-year-old brand?

TwiningsOvo, International Markets (IM), operate across 100 exciting global markets, coming together to create the next generation of exquisite tea ranges.  Our teams operate in highly entrepreneurial commercial environments, suited to those who love business challenges and want to have a significant impact.

Here in IM, you’ll develop cross-cultural leadership skills quickly, leading projects across diverse, inclusive, and multi-cultural teams.  If you’re a team player, dedicated to your craft, you’ll be sure to grow personally and professionally, taking advantage of the incredible career opportunities across our global TwiningsOvo network.
The Regional Executive is responsible for the management and development of the Route to Market Strategy for Southern & Eastern Europe. Collaborating with cross-functional partners in the planning & implementation of the brand activation across outlet / channel priorities for TwiningsOvo (TwO). This includes visibility programs, promotions and trade marketing activations
The Regional Executive will inspire excellence in execution by the Distribution Partners.  With a focus on the consumer experience at point of purchase and consumption, will work together with Functional partners to create a market growth vision for the brand.  They will create a clear commercial strategy and implement this in a sustainable, profitable way.
Please note that this role is fixed term until 28 February 2025. 
Key Responsibilities
  • Create & deliver an aligned, annual operating plan that selects and prioritises the right initiatives and marketing tactics. (covering everything from volume/ share, to price/ mix/ value, to margin/ profit/ costs)
  • Recommend and implement compelling incentives to secure focus on the brand and achievement of targets (that all deliver