Performance Marketing Manager
4 weeks ago
We are currently looking for a Performance Marketing Manager to join our growing Global Digital & Consumer Marketing team for Penhaligon's and L'Artisan Parfumeur (and more brands to come) based in London.
In this role, you will sit in a vibrant, bright team of over 35 people who support the 360 omnichannel business. You will lead the digital media strategy, overseeing paid social, PPC, SEO, affiliates and VOD/Display media. You will manage all revenue targets and also be accountable for the CA&R targets associated.
You will own the strategy for both Penhaligon's and L'Artisan Parfumeur as well as for a new skincare and lifestyle brand with a huge potential.
You will be responsible for...
Planning, developing and implementing full funnel digital marketing strategy Collaborate with the Brand, ECommerce and Marketing teams to execute corss-channel campaigns Work with the Brand teams to create best-in-class, digital-1st creative assets that are optimised for channel, placements and targettingYou will have...
Solid experience working in a similar Media role – managing performance channels ideally within Beauty, Fashion or Luxury or any DTC innovation-led business Exceptionally strong interpersonal skills to manage people, processes and communicate with wide stake holder group You will be an inquisitive thinker and someone who can challenge with a view to innovate Incredibly creative commercial marketing and consumer communication skills Analytical skills – to be able to read, understand and pivot to next steps / innovationsAnd you will embody our WHY - 'Creating meaningful experiences so that we inspire human connections' as well as our values: Restless Curiosity, Contagious Enthusiasm, Fairness and Respect, Shaping Tomorrow, and Consciously Sustainable.
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