Director, Marketing

2 weeks ago

London, United Kingdom Canada Goose Full time
Job Description

What You'll Do:

Develop the capability to ensure sell-through is responded to with timely strategies 

Prepare locally relevant commercial driving integrated brand marketing campaigns to maximize local commercial peaks 

Collaborate with peers to share best practices and improve processes

Manage the topline relationship and expectations with external supplier to ensure optimal execution and increased value creation from these partners 

Be the go-to team for brand and PR teams on retailer support across campaign creative, content, distribution, sales and any other relevant information 

Communicate and work closely with the global marketing team

Work closely with influencers and designers 

Close budget management, reporting and analysis against all retailer activity 

Create seasonal reports on activity with sales figure, engagement and ROI

Define and implement a marketing strategy for owned retail, wholesale and global distributors collaborating with key sales, marketing and buying teams to support sales strategy and growth in these market

working with global trade marketing on European trade show presence and communication, consulting on localization of global creative and exhibition requirements 

Attending trade shows with sales teams to meet with key retailers 

Ongoing management and development of the retail marketing associate 

Perform performance reviews in line with the PDP process 

Live, endorse and promote and Canada Goose values 

Attending trade shows with sales teams to meet with key retailers. 

About You:  

Minimum 6 years’ experience in management position in a global consumer goods company 

Industry – Ideally in apparel / fashion / shoes / outdoor

Strong quantitative skills – forecasting / budgeting 

Experience in strategic planning and project/process management strong 

Good People Management skill 

A genuine passion for Canada Goose and an understanding of consumer’s perception 

Excellent communication skills 

Strong stakeholder and peer to peer relations specifically with the sales and VM functions 

Leadership 

Open-minded 

Team player 

Team management skills 

Additional Information

What’s in it For You?

A company built on Canadian roots and heritage Your work is recognized with a comprehensive and competitive Total Rewards Program Opportunities for career growth through numerous internal and external programs Recognize and be recognized by your peers with our Goose Rewards & ICON Rewards Be a part of CG Gives. Donation matching and paid volunteer time to help the organizations you care about Access to tools and resources to support physical and mental health, embracing change and connecting with colleagues Inspiring leaders and colleagues who will lift you up and help you grow

We believe in the power of inclusion and are passionate about building and sustaining an inclusive and equitable working environment where all employees can bring their authentic selves to work everyday. We believe every one of our team members enriches our diversity by exposing us to varying ways to understand the world, identify challenges, and to discover, design, produce, and deliver great products and service. Our different perspectives are what enable us to create, dream and live in the open.

Canada Goose is an equal opportunity employer and is committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.

There are multiple ways to interview with us If you require any interview accommodation for your interview, please e-mail us at

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